Posted by: bluesyemre | June 20, 2021

Egyptian Hieroglyphs

The name hieroglyphic (from the Greek word for “sacred carving”) is first encountered in the writings of Diodorus Siculus (1st c. BC). Earlier, other Greeks had spoken of sacred signs when referring to Egyptian writing. Among the Egyptian scripts, the Greeks labeled as hieroglyphic the script that they found on temple walls and public monuments, in which the characters were pictures sculpted in stone. The Greeks distinguished this script from two other forms of Egyptian writing that were written with ink on papyrus or on other smooth surfaces. These were known as the hieratic, which was still employed during the time of the ancient Greeks for religious texts, and the demotic, the cursive script used for ordinary documents.

Dictionary of Egyptian Hieroglyphs

Grammar Lessons by the Alexandrian Library

Guide from the British Museum

List of all Egyptian Hieroglyphs

Other Grammar Lessons

https://digitalmapsoftheancientworld.com/languages/egyptian-hieroglyphs/

Posted by: bluesyemre | June 18, 2021

The most common last name in Europe (#infographic)

Harrie Dekkers and Elize Lutz outside their 3D-printed house in Eindhoven, the Netherlands. Photograph: Judith Jockel/The Guardian

New home in shape of boulder is first legally habitable property with load-bearing walls made using 3D-printing technology

A Dutch couple have become Europe’s first tenants of a fully 3D printed house in a development that its backers believe will open up a world of choice in the shape and style of the homes of the future.

Elize Lutz, 70, and Harrie Dekkers, 67, retired shopkeepers from Amsterdam, received their digital key – an app allowing them to open the front door of their two-bedroom bungalow at the press of a button – on Thursday.

“It is beautiful,” said Lutz. “It has the feel of a bunker – it feels safe,” added Dekkers.

Inspired by the shape of a boulder, the dimensions of which would be difficult and expensive to construct using traditional methods, the property is the first of five homes planned by the construction firm Saint-Gobain Weber Beamix for a plot of land by the Beatrix canal in the Eindhoven suburb of Bosrijk.

In the last two years properties partly constructed by 3D printing have been built in France and the US, and nascent projects are proliferating around the world.

But those behind the Dutch house, which boasts 94sq meters of living space, are said to have pipped their rivals to the post by being the first legally habitable and commercially rented property where the load-bearing walls have been made using a 3D printer nozzle.

“This is also the first one which is 100% permitted by the local authorities and which is habited by people who actually pay for living in this house,” said Bas Huysmans, chief executive of Weber Benelux, a construction offshoot of its French parent company Saint-Gobain.

The first completed home of Project Milestone, a partnership with Eindhoven University of Technology and the Vesteda housing corporation, was due to be put on the rental market in 2019, but the challenges of the architect’s design, which involved overhanging external walls, caused delays.

The 3D printing method involves a huge robotic arm with a nozzle that squirts out a specially formulated cement, said to have the texture of whipped cream. The cement is “printed” according to an architect’s design, adding layer upon layer to create a wall to increase its strength.

The point at which the nozzle head had to be changed after hours of operation is visible in the pattern of the new bungalow’s walls, as are small errors in the cement printing, perhaps familiar to anyone who has used an ink printer.

But while it is early days, the 3D printing method is seen by many within the construction industry as a way to cut costs and environmental damage by reducing the amount of cement that is used. In the Netherlands, it also provides an alternative at a time when there is a shortage of skilled bricklayers.

The new house consists of 24 concrete elements that were printed layer by layer at a plant in Eindhoven before being transported by lorry to the building site and placed on a foundation to be worked on by Dutch building firm Van Wijnen. A roof and window frames were then fitted, and finishing touches applied.

By the time the fifth of the homes is built – comprising three floors and three bedrooms – it is hoped that construction will be done wholly on-site and that various other installations will also be made using the printer, further reducing costs.

“If you look at what time we actually needed to print this house it was only 120 hours,” Huysmans said. “So all the elements, if we would have printed them in one go, it would have taken us less than five days because the big benefit is that the printer does not need to eat, does not need to sleep, it doesn’t need to rest. So if we would start tomorrow, and learned how to do it, we can print the next house five days from now.”

Lutz and Dekkers, who have lived in four different types of home in the six years since their two grown-up daughters left the family home, are paying €800 (£695) a month to live in the property for six months from 1 August after answering a call for applicants on the internet. “I saw the drawing of this house and it was exactly like a fairytale garden,” said Lutz.

The market rent would normally be twice that being paid by the couple. “Did we earn money with this first house? No,” said Huysmans. “Do we expect to lose money on house number two, three, four and five? No.

“With 3D printing you generate a huge creativity and a huge flexibility in design,” he added. “Why did we do so much effort to print this ‘rock’? Because this shows perfectly that you can make any shape you want to make.”

Yasin Torunoglu, alderman for housing and spatial development for the municipality of Eindhoven, said: “With the 3D-printed home, we’re now setting the tone for the future: the rapid realisation of affordable homes with control over the shape of your own house.”

https://www.theguardian.com/technology/2021/apr/30/dutch-couple-move-into-europe-first-fully-3d-printed-house-eindhoven

The Leica Leitz Phone 1’s camera comes with a massive 1-inch sensor. In fact, it’s so comparable to a DSLR, the phone comes with its own camera lens-cap.

Earlier today, Leica announced its first-ever smartphone, the Leitz Phone 1, centered around its revolutionary camera tech. Announced at a virtual press event in Tokyo, the phone sports a familiar clean design that we’ve come to expect with Leica. It houses a Snapdragon 888 processor on the inside, and sports a 20MP primary camera with a massive 1-inch sensor (the largest for any smartphone). To complement the powerful camera, Leica even ships a magnetic lens-cap that lets you conceal it, for protective + privacy reasons.

On the front, the phone sports a large 6.6-inch OLED display with a scalable 240Hz refresh rate (a camera is only as good as its viewfinder, no?) The display even houses a hole-punch selfie-camera, logging in at 12.6MP. Other specs include the Snapdragon 888 processor with 12GB RAM and 256GB of storage, along with an impressive 5,000mAh battery so you could shoot all day long and not worry about depleting your phone’s energy.

While the smartphone market is pretty saturated at this point (with some companies like Samsung releasing more than 20 different smartphones in a given year), the Leitz Phone 1 at least looks really refreshing. That matte black back is a beautiful contrast to the glitzy and glossy smartphones of today, and there’s definitely a lot of praise for that grippy textured-metal frame, that isn’t just great to look at, it’s wonderfully tactile too. Lastly, that Leica logo on the top-right corner is just perfectly executed, tying in with how the German company brands its cameras. The Leitz Phone 1 is currently just limited to Japan, and will be exclusively sold by Softbank. It isn’t cheap, with a price tag of 187,920 Japanese Yen (or $1703 USD)… but then again, the Leica brand-name doesn’t come cheap either.

https://www.yankodesign.com/2021/06/17/leica-just-introduced-its-first-smartphone-that-houses-the-companys-world-class-camera-technology/

https://designtaxi.com/news/414379/Leica-Debuts-Its-First-Smartphone-With-A-Large-20MP-Sensor-For-DSLR-Vibes/

https://www.softbank.jp/mobile/products/smartphone/leitz-phone1/

Posted by: bluesyemre | June 18, 2021

Turkey cinemascope (#NuriBilgeCeylan #photography)

http://www.nuribilgeceylan.com/photography/turkeycinemascope1.php?sid=1

Posted by: bluesyemre | June 18, 2021

Hellfest 2022 Programme

https://www.hellfest.fr/

https://loudwire.com/hellfest-2022-lineup/

Posted by: bluesyemre | June 17, 2021

Unusual outreach

I am usually a librarian without a library. This despite the fact that I’m working actually IN a library this month until they hire a permanent librarian, and I’m also paid by my local library to do tech drop-in time work a few hours a week until the library opens up. My main thing besides technology work has always been outreach; if I am not trying to get people into a single library, I can always try to get them into libraries generally. Last October, in response to a local mailing list post, I decided to sponsor a racecar driver, a young woman from my community whose dad also drives. When I mentioned this online, the response was not only positive but also “Take my money!” So I did, and together we pooled our money and came up with some slogans. I wrote a check in February and kind of forgot about it. I just checked back in to the Chambers Racing facebook page and hey hey there’s the finished car and it looks great! The cost of this advertising is less than a quarter-page newspaper spot and probably is seen by more non-library-goers than the newspaper. Pretty tough to determine any real return on investment on this one, but it makes me happy to look at.

#KurumsalResilience ya da kurumsal yaşamda dayanıklılık son zamanlarda en sık duyduğumuz kavramların başında geliyor. Peki bu kavram tam olarak neyi ifade ediyor? Çalışan doyumu olarak kavrandığında hem kurumlara hem de çalışanlara ne gibi sorumluluklar düşüyor? #BeyazYakalınınGeleceği üzerine hazırladığımız bu videomuzda Funda Tokgöz ve Şahap Tokgöz ile sohbet ediyoruz. Hadi sen de bize katıl ve kendi deneyimlerini bizimle paylaş.

00:00 Giriş

01:08 Kurumsal Resilience Nedir?

03:47 Çalışan Doyumu Nasıl İnşa Edilir?

05:58 Çalışan Doyumu İçin Kurum ve Çalışan Ne Yapmalı?

12:21 Kurumun Resilience Olmasının Temelleri Neler?

This guest post was submitted by Justin Fuhr, University of Manitoba.

Never a forced smile from the sun in the sky

Never the same cloud as it passes by

As the earth takes shape, as so should I

The weary are weary for they always ask, “why?”

Daniel Romano, “Never a Forced Smile”[1]

Introduction

At the beginning of the global pandemic due to COVID-19 when my work moved to working from home, I was in the middle of my five-week parental leave following the birth of my second child. I feel fortunate to have had this time with my family but more than a year later, have a feeling of emptiness that I continue to work from home. Don’t get me wrong, I feel extremely privileged to have a job that I can do from home, as well as an employer that is not rushing their employees back during an extremely volatile, unpredictable, and quite frankly dangerous, time.

My WFH situation also could be much worse: my kids could be home during the day while I try to work, as was the case in Spring 2020. Again, I am privileged to have childcare for both, allowing my wife and I a quiet house in which to work. The isolation, however, is difficult a year into this thing. I have little in-person contact beyond my immediate family and small bubble. I love my family and my friends, but it is difficult to go from seeing your co-workers in-person daily to seeing them solely over video conferencing software. For me, it’s a missing piece of the regularness of life.[2]

This feeling of isolation prompted me to talk and connect with my colleagues. Connection to colleagues, which for me led to vulnerable, authentic, and trusting relationships, is extremely valuable to me, something I have appreciated at a deeper level while working from home. These connections can lead to collaboration, throughout both research and work-related projects, in addition to providing much needed support and community.

Connection

I have been working at the University of Manitoba Libraries (UML) since 2015. I began work as a library technician, before attending grad school in 2016 to get my MLIS. I graduated in 2019 and was hired as a two-year term librarian at UML at the beginning of 2020. I have known many of my colleagues for a long time; there is a stable staff at the Libraries. I switched positions several times as a library technician and later as a librarian, so I have worked with a fair number of library staff and worked closely with quite a few. You naturally get to know your colleagues better the more you work with them.  However, I tried to maintain a work/home balance, which included my relationships with co-workers. Work was work and home was home, the professional and the personal stayed on each side. This changed while working from home, as I simultaneously became comfortable working as a librarian and found I needed more connection with colleagues. I felt isolated from my colleagues without seeing them daily. I wanted to connect with them at a time of isolation, to not only be more engaged in my work and research, but to actively build a community of collaboration and collegiality by bringing the personal back to the profession.

Connections can also be important to get to know more about your colleagues’ work, research, and professional interests. This can lead to collaborative and trusting relationships, extremely valuable and rewarding in any workplace. Connections also build community.  One of UML’s strategic directions is “building community that creates an outstanding learning and working environment.”[3]  One of the goals of this strategic direction is “the Libraries promotes staff success through…developing our internal communication tools and mechanisms for conversations within the UML in order to enhance our ability to provide efficient and effective services and increase satisfaction with our own work.” In this strategic direction, I see clearly two aspects that I really relate to: using unified communication software and conversations between colleagues, both of which are important for building connections and for future collaboration with colleagues.

Online communication

A benefit to everyone working from home was library staff using the same online communication software. I found when working from home, if your colleagues are connected by the same online communication platform — we use Microsoft Teams — it was in some ways easier to connect. Sure, you no longer run into your colleagues before and after meetings or chat at the front desk when you’re passing by, but it connects you to your colleagues in other ways.

Not only does the University of Manitoba have two campuses, separated by almost eleven kilometres, but there are also eleven libraries at UML, ten on the main campus. This separates staff located on different campuses and in different libraries; it can be difficult to connect with colleagues spread all over the place. Having many library staff using the same communication tool connects us in a way that working in-person throughout our eleven libraries and two campuses does not.

However, online communication is often an intentional act. You initiate conversation with others in a way that’s different than in-person communication. Often this is a one-on-one interaction. This can be vulnerable and you will need trust, which I touch on below.

Conversations as an Early-Career Librarian

Another factor for my feeling of isolation is that I am an early-career librarian. I need guidance as I navigate how to become a better librarian and researcher, and my colleagues, who are extremely friendly and supportive, are a fantastic support. As a librarian, I have flexibility and independence in my workload. I am early in my career and I have tons of questions about my work, research, future career plans, and direction to take in academic librarianship. I am eager to ask my colleagues for answers or advice, having an appreciation of perspectives different from mine, especially with their deep and varied experience. My colleagues very graciously share with me their own experiences, which I can apply to my own context, and otherwise provide support and advice relevant to me.

By reaching out to colleagues to get their advice on a wide range of topics, I can shape my direction and outlook on my work and research, now and in the future. With greater independence in my position compared to when I worked as a library technician, this guidance and connection is all the more important for me. Over the past year, I have found three important aspects to connection with my colleagues: vulnerability, authenticity, and trust.

Vulnerability

Connecting with others and bringing the personal to work may mean you are vulnerable. Sharing your fears, doubts, and reservations can be difficult to do (and not necessarily necessary). This is even more difficult to share with your co-workers. I don’t know about you, but I try to cultivate a ‘better me’ at work. Wouldn’t sharing your vulnerabilities run counter to this? You would think so. However, confiding in your colleagues on difficult issues or scenarios can be really rewarding for both you and your co-worker. You would be surprised how putting yourself out there can benefit both you and the person you’re confiding in, in a mutualistic-type of relationship. Also sharing vulnerabilities does not negate the ‘better you,’ in fact it enhances your image by being authentic to present the ‘best you.’

Mentioned earlier, online communication is often intentional. On some level, you have to put yourself out there to contact others. You trust that the person you’re contacting is supportive and collegial. In addition, confidence in your co-workers, in terms of privacy, is key here, which also helps to build trust. Sharing professional vulnerabilities is difficult and immensely personal, so if your confidence is broken that can do long-term damage to you and your colleague’s relationship. Also be cautious about sharing very personal information. Though I advocate for bringing the personal back to the profession, there still should be some sort of line between work and home. Where this line lies, though, is for you to decide.

Authenticity

Being authentic with your colleagues builds a stronger community and deeper connections — authentic connections. I advocate for being authentic in your work relationships, regardless of past experiences or history with your colleagues. Of course, don’t let yourself be taken advantage of, but learn to forgive and forget. Collegiality plays a large role here and should not be forgotten.

I also think honesty begins with yourself; knowing your boundaries, being aware of your work style, and conscious of your personality. Be honest with yourself and you’ll find it easier to be honest with others, especially in the workplace.

Trust

Trust is integral for strengthening connections among co-workers. Wojciechowska (2020) claims trust, when looked at from a social capital context, “strengthens relationships with the neighbourhood, facilitates cooperation with partners and colleagues, reduces fear and conflicts, and may also stimulate development.”[4] Trust is built in different ways. Sometimes it’s built over years of relationship building. Sometimes it’s based on someone’s personality, reputation, or history at the workplace (or your own!). Sometimes you just click with someone and trust comes quickly.

When you trust who you are speaking with, it is so much easier to have honest conversations. There’s also an element of trust where you need to trust that your conversations are honest. I find vulnerability and trust work hand in hand: it is easier to be vulnerable when you can trust your colleague has your back. In addition, trusting that the colleague you are speaking with won’t pass on any conversations held between the two of you is so important, and of course goes hand-in-hand with being authentic. 

Another thing I had to get over was my worry of bothering my co-workers, especially because I have so many questions! I had to learn to trust that my relationships with my colleagues were strong, that my colleagues are eager to chat and help, and that they would let me know if they had to complete time-sensitive work.

In Conclusion

I appreciate the camaraderie and collegiality received from my colleagues over the past year. I’ve said in the past that it takes a village to raise a librarian, which I find is more relevant than ever right now. I am very fortunate to work in a library system that has so many supportive, knowledgeable, and friendly colleagues.

I feel that over the past year, I have connected at a deeper level with a substantial number of my co-workers in vulnerable, authentic, and trusting ways. These connections have provided me with a strong librarian mentor who is encouraging, empathetic, and experienced, colleagues with whom I regularly meet up with to go on walks, and co-workers who I now consider friends. Most of all, I can connect and collaborate with my colleagues on work, research, our future careers, and just life.

Acknowledgements

I would be remiss if I did not acknowledge the importance of Daniel Romano’s music over the past year, whose lyrics appear at the beginning of this reflection and whose music has brought me comfort during the isolation of working from home.


[1] Romano, D. (2011). Never a forced smile. On Sleep Beneath the Willow [LP]. Welland, ON: You’ve Changed Records.

[2] Unlike Christopher Moltisanti, I love the regularness of life and can’t wait to get back to it.

[3] University of Manitoba Libraries. (2021). Strategic infrastructurehttps://www.umanitoba.ca/libraries/administration/strategic-infrastructure

[4]  Wojciechowska, M. (2020). Trust as a factor in building cognitive social capital among library workers and users. Implications for library managers. The Journal of Academic Librarianship, 47(1), p. 1. https://doi.org/10.1016/j.acalib.2020.102300

Posted by: bluesyemre | June 17, 2021

Israeli camouflage tech makes soldiers ‘invisible’

Look closely! Polaris Solutions shows how their Kit 300 camouflage sheet can be used for a wide variety of purposes, including setting up a nearly undetectable post to spy on the enemy. (Notice the binocular near the center of the frame).
(photo credit: MAYA MARGIT)

Polaris Solutions developed an innovative new material that provides multispectral concealment

Israeli survivability products company Polaris Solutions has developed a camouflage technology that renders soldiers on the battlefield virtually undetectable. In cooperation with the Defense Ministry, the company recently unveiled Kit 300, an innovative camouflage sheet made out of a material that provides multispectral concealment.

According to Polaris Solutions, nothing else like its camouflage sheet exists on the market today.“As far as we know, or as far as we saw in other armies around the world, we are very unique,” Asaf Picciotto, co-founder and CEO of Polaris Solutions, told The Media Line. “To establish that, we actually registered a patent on it in many countries around the world.”The lightweight sheet is made out of a special thermal visual concealment (TVC) material, comprised of metals, polymers and microfibers. Thanks to TVC, soldiers are much more difficult to see both with the naked eye and with thermal imaging equipment.Thus, it can be used for counter-surveillance in a wide variety of military scenarios.The idea for the technology was born in 2006 during the Second Lebanon War. At the time, Picciotto was in a special IDF unit and saw firsthand that soldiers on the ground required better protection from their enemies’ thermal cameras and night-vision equipment.

“You have to be better than the enemy and we understood that there were big gaps in the survivability part,” Picciotto recalled.Polaris Solutions was founded a few years later, in 2010, and is now headquartered in the Israeli port city of Caesarea. Several former IDF soldiers with special forces training have lent their expertise to the company, which also produces a range of tough and durable tactical textiles and patented military products.Kit 300 was specifically developed to counter new and ever-evolving challenges on the battlefield.“Camouflage nets haven’t changed too much in the past 50 year,” Yonatan Pinkas, director of marketing at Polaris Solutions, told The Media Line.“We wanted to bring in a new type of material,” he added. “So TVC was born.”Each sheet comes with different coloration on each side: one for dense vegetation and the other for more desert-like landscapes. In addition, the company customizes patterns and coloring based on client needs and geographic region.The sturdy material can be molded into three-dimensional shapes or folded into a compact roll. It also is waterproof, can provide shelter or be fashioned into a stretcher to carry wounded soldiers on the battlefield.

“It has additional value in medical use,” Pinkas noted. For example, he said, it can carry weight up to 250 kilograms, can be used as a splint to immobilize a broken bone and can serve as a hypothermia blanket. Polaris Solutions is working with Israel’s defense industry as well as government agencies abroad, including special forces units in both Canada and the United States. Internationally, Kit 300 is known as Jag Hide.“Our products are being tested by some units, which I cannot name, and we have several mutual operations there,” Picciotto said.Though the company’s TVC products are unique, other tech innovators have recently made groundbreaking forays in the stealth materials arena.Last year, Canadian company HyperStealth Biotechnology Corporation revealed a light-bending material called Quantum Stealth that appears to make a person vanish. The company refers to the invention as a “broadband invisibility cloak,” though its efficacy largely depends on the angle and distance from which it is viewed.A number of technical hurdles remain before a true invisibility cloak is developed.While invisibility was once the realm of science fiction or fantasy, Polaris Solutions has revealed that it is in the process of developing products that could soon turn the idea into a reality. But it’s going to take between five years and 10 years to develop “real deep tech” that can be turned into a line of products, according to Picciotto.

https://www.jpost.com/jpost-tech/israeli-camouflage-tech-makes-soldiers-invisible-671096?

https://designtaxi.com/news/414348/Israel-Invents-Camouflage-Tech-That-Effortlessly-Renders-Soldiers-Invisible/

Posted by: bluesyemre | June 16, 2021

Z Kuşağının 2021 tutkusu NFT nedir?

https://www.yumpu.com/xx/document/read/65711774/popup-05/80

Posted by: bluesyemre | June 16, 2021

The 7 types of rest that every person needs

This post is part of TED’s “How to Be a Better Human” series, each of which contains a piece of helpful advice from people in the TED community; browse through all the posts here.

Have you ever tried to fix an ongoing lack of energy by getting more sleep — only to do so and still feel exhausted? 

If that’s you, here’s the secret: Sleep and rest are not the same thing, although many of us incorrectly confuse the two.

We go through life thinking we’ve rested because we have gotten enough sleep — but in reality we are missing out on the other types of rest we desperately need. The result is a culture of high-achieving, high-producing, chronically tired and chronically burned-out individuals. We’re suffering from a rest deficit because we don’t understand the true power of rest.

Rest should equal restoration in seven key areas of your life.

The first type of rest we need is physical rest, which can be passive or active. Passive physical rest includes sleeping and napping, while active physical rest means restorative activities such as yoga, stretching and massage therapy that help improve the body’s circulation and flexibility.

The second type of rest is mental rest. Do you know that coworker who starts work every day with a huge cup of coffee? He’s often irritable and forgetful, and he has a difficult time concentrating on his work. When he lies down at night to sleep, he frequently struggles to turn off his brain as conversations from the day fill his thoughts. And despite sleeping seven to eight hours, he wakes up feeling as if he never went to bed. He has a mental rest deficit.

The good news is you don’t have to quit your job or go on vacation to fix this. Schedule short breaks to occur every two hours throughout your workday; these breaks can remind you to slow down. You might also keep a notepad by the bed to jot down any nagging thoughts that would keep you awake.

The third type of rest we need is sensory rest. Bright lights, computer screens, background noise and multiple conversations — whether they’re in an office or on Zoom calls — can cause our senses to feel overwhelmed. This can be countered by doing something as simple as closing your eyes for a minute in the middle of the day, as well as by  intentionally unplugging from electronics at the end of every day. Intentional moments of sensory deprivation can begin to undo the damage inflicted by the over-stimulating world.

The fourth type of rest is creative rest. This type of rest is especially important for anyone who must solve problems or brainstorm new ideas. Creative rest reawakens the awe and wonder inside each of us. Do you recall the first time you saw the Grand Canyon, the ocean or a waterfall? Allowing yourself to take in the beauty of the outdoors — even if it’s at a local park or in your backyard — provides you with creative rest.

But creative rest isn’t simply about appreciating nature; it also includes enjoying the arts. Turn your workspace into a place of inspiration by displaying images of places you love and works of art that speak to you. You can’t spend 40 hours a week staring at blank or jumbled surroundings and expect to feel passionate about anything, much less come up with innovative ideas.

Now let’s take a look at another individual — the friend whom everyone thinks is the nicest person they’ve ever met. It’s the person everyone depends on, the one you’d call if you needed a favor because even if they don’t want to do it, you know they’ll give you a reluctant “yes” rather than a truthful “no”. But when this person is alone, they feel unappreciated and like others are taking advantage of them.

This person requires emotional rest, which means having the time and space to freely express your feelings and cut back on people pleasing. Emotional rest also requires the courage to be authentic. An emotionally rested person can answer the question “How are you today?” with a truthful “I’m not okay” — and then go on to share some hard things that otherwise go unsaid.

If you’re in need of emotional rest, you probably have a social rest deficit too. This occurs when we fail to differentiate between those relationships that revive us from those relationships that exhaust us. To experience more social rest, surround yourself with positive and supportive people. Even if your interactions have to occur virtually, you can choose to engage more fully in them by turning on your camera and focusing on who you’re speaking to.

The final type of rest is spiritual rest, which is the ability to connect beyond the physical and mental and feel a deep sense of belonging, love, acceptance and purpose. To receive this, engage in something greater than yourself and add prayer, meditation or community involvement to your daily routine.

As you can see, sleep alone can’t restore us to the point we feel rested. So it’s time for us to begin focusing on getting the right type of rest we need.

Editor’s note: Fatigue can also be associated with numerous health problems, so please get checked out by your  physician if it persists. 

To learn more about Dr. Saundra Dalton-Smith and her work, visit her website. This post was adapted from her  TEDxAtlanta Talk. Watch it here: 

ABOUT THE AUTHOR

Saundra Dalton-Smith MD is a physician, researcher and the author of the book “Sacred Rest: Recover Your Life, Renew Your Energy, Restore Your Sanity.” Her work has been featured by Fast Company, FOX, MSNBC and Psychology Today. Learn more at DrDaltonSmith.com or by following her on Instagram (@DrDaltonSmith) or LinkedIn (Linkedin.com/in/drdaltonsmith).

100 Soruda Nitel Araştırma yeni ve kısmen kıdemli araştırmacılar tarafından sıkça sorulan sorulardan bazılarını ele almaktadır. Karma yöntem araştırma ekiplerinin üyeleri, danışmanlar, araştırma görevlileri, öğrenciler, uygulayıcı araştırmacılar ve benzeri kimseler bu kitabı nitel araştırma tasarımında ortaya çıkan temel konulara yönelik bir kaynak olarak kullanabilir. Amaç, nitel araştırma uygulamalarını şekillendiren temel konulardan bazılarının ana hatlarını ortaya koymaktır. Diğer kaynaklara ek olarak kullanıldığında, bu kitap okuyucuların nitel araştırmaya dair kapsamlı bir fikir elde etmelerine yardımcı olacaktır. Belli bir disiplin içinde, belli bir metodoloji, bağlam veya araştırma uygulaması hakkında öğrenebilecekleri her şeyi öğrenmek isteyen okuyucular, başvurabilecekleri çok sayıda yayımlanmış kaynak bulacaktır. Bu kitap, araştırmacıların nitel araştırmayı tasarlarken ve uygularken sordukları sıklıkla sorulan önemli sorulara odaklanmaktadır. Cevaplar tüm araştırmacıların göz önünde bulundurması gereken en dikkat çekici konulardan bazıları hakkında rehberlik etmek için disipliner ve metodolojik sınırların ötesine geçecek şekilde tasarlanmıştır. Burada yer alan sorular, öğrencilerim, çalıştay katılımcıları, uygulayıcılar ve araştırmacı meslektaşlarım tarafından yıllar boyunca bana sorulan (disiplinler arası) sorulardır. Kitap, ilave bilgi almaya yönelik bir el kitabı olarak ve önemli bir konuda hızlı cevap elde edebilmek için ilk önce bakılacak bir kaynak olarak işlev görmek üzere tasarlanmıştır. Kapsamlı bir soru listesi veya ilgili tüm yanıtlara yönelik kapsamlı bir kılavuz sunma amacı güdülmemiştir. Halihazırda nitel araştırmanın içinde yer alanlar için bu kitap, yayınlarda ve öğretimde kullanılacak bir terimin bilgi tazeleyici veya kısa bir tanımını verebilir. Nitel araştırmada yeni olanlar için ise nitel araştırmanın temel konuları, zorlukları ve faydalarına genel bir bakış sağlayacaktır.

https://aniyayincilik.com.tr/kitaplar/100-soruda-nitel-arastirma/

Claudia Haines, youth services librarian at Homer (Alaska) Public Library, at KBBI-AM 890 in Homer. Photo: Claudia Haines

Early last year when Americans were advised to stay home to prevent the spread of the SARS-CoV-2 virus, libraries had to consider new ways to connect with the communities they serve. Most libraries already had an online presence pre-pandemic, and many offered virtual programming, providing a vital lifeline to the library for patrons sheltering in place. With such attention devoted to digital engagement, however, a new problem emerged: how to reach and support those who don’t have access to Wi-Fi, the internet, or even a device that can connect online.

“The pandemic has highlighted the barriers to access that many people have regarding technology and reliable internet,” says Kathleen Montgomery, outreach manager at Charleston County (Ga.) Public Library (CCPL). “It’s our mission to address these inequities.”

To do so, libraries across the US have implemented creative concepts and partnerships that embrace analog technologies and platforms.

Outreach over the airwaves

Partnerships with radio and television outlets have helped some libraries reach their communities. Houston Public Library (HPL) connected with local station KHOU-TV Channel 11 in June 2020 to launch a summer educational program for children called HPL Liftoff to Learning, a series of five-minute-long, library-themed episodes that included storytimes, game suggestions, educational crafts, and family activities.

“Liftoff to Learning serves as a model approach for partnerships with libraries, one that can be replicated in other communities across the country,” says HPL Deputy Director Nicole H. Robinson.

The partnership has certainly elevated the library’s profile: Robinson reports an audience of more than 24 million television viewers over the course of the program’s 12-week run, and that number jumps to 89 million when social media is factored in. That figure is 61 times the number of registered card users the library has, according to Robinson.

Up north, Homer (Alaska) Public Library has found a similar solution. In collaboration with KBBI-AM 890, the library presents an hourlong radio storytime every Thursday. It has presented an opportunity to both support early literacy and keep families connected, says Youth Services Librarian Claudia Haines, adding that the “combination of old and new technology” allows the library to reach families who weren’t able to visit the library pre-pandemic. That’s especially important in communities like hers, where geographical challenges such as difficult terrain and limited roads already kept many from accessing the library before the pandemic.

Stories by phone

Back at CCPL, Montgomery and other staffers are connecting with patrons through the library’s Dial-a-Story program, which was implemented in September 2020 to share short stories, poems, and book excerpts for kids and adults by phone. “Listening to a story helps to engage everyone in literacy,” Montgomery says. “Even if it’s passive listening, it engages your brain and has great benefits in your reading and vocabulary.”

A phone-based storytime program is easy to implement and maintain, says Montgomery. CCPL staff members call in to the library each Monday and record new stories on a voicemail system, which can be accessed from a number listed on the library’s website, social media channels, and fliers posted in CCPL branches. The voicemail system also allows listeners to leave feedback for readers or suggestions for future storytimes.

Storytime over the phone isn’t a new concept—the program is in use in libraries across the US—but it has proved to be a success during its short life so far at CCPL. “Since its inception, we’ve had almost 1,000 calls to our Dial-a-Story line,” Montgomery reports. “It’s here to stay.”

Pocket-sized support

When advocacy groups and social service organizations in Kansas City, Missouri, were no longer able to use the library for in-person outreach during the pandemic, Kansas City Public Library’s (KCPL) role in supporting the community’s most vulnerable also had to be reimagined.

Enter the Community Street Sheet—a printed reference guide listing community services for people experiencing homelessness, such as shelters, meal providers, and medical assistance. The handout is updated weekly and distributed by more than 200 organizations, including social service providers, community agencies, and police.

During the pandemic, KCPL’s Street Sheet has included information on how to keep healthy, where to find medical attention if experiencing COVID-19 symptoms, and the locations of restrooms and hand-washing facilities. Street sheets are in use in other cities across the US as well.

“We wanted to make sure we could still provide information to those on the street,” says KCPL Outreach Community Engagement Specialist Kelly J. Berry.

KCPL started its Street Sheet in collaboration with the Kansas City Coalition to End Homelessness and other social service agencies, and the project was selected for the Urban Libraries Council’s Top Innovator award in its inaugural year.

“For our population experiencing homelessness to be recognized as patrons, to see a resource created for them, and for it to be recognized as such a valuable resource, that was really something,” Berry says. “We’re proud to be part of it.”

While it’s still unclear when in-person library services across the country will fully return, one thing is clear: nondigital technologies and old-school methods are proving their worth under remarkable circumstances. And more important may be the lessons learned in creating this content.

“It’s a good thing for kids to see adults overcoming hurdles,” Haines says. “And that’s what we’ve all been doing all year.”

BILL FURBEE is a writer living in Newport, Kentucky.

https://bit.ly/3vubtKU

Posted by: bluesyemre | June 16, 2021

En yaratıcı 50 2021 #MediaCat

Kreatif dünyayla sınırlı kalmayıp, yaratıcılığa özgü oyunbozanlığı kendi faaliyet alanlarına taşıyan ve orada fark yaratan birbirinden kıymetli isimlerle tanışmak, kendilerinden ilham almak ve başarılarını takdir etmek için, bu yılın En Yaratıcı 50 listesiyle tanışın.

İlk kez hazırladığımızdan bu yana, bizim için yılın en heyecan verici içeriklerinden biri olan En Yaratıcı 50 listesi ile karşınızdayız. Yedinci kez hazırladığımız ve geride kalan yılda ortaya koydukları yaratıcı üretim ve performansla yurtiçinde ve yurtdışında takdir gören birbirinden başarılı isimleri ağırladığımız liste her zamanki gibi bir dizi kriter dikkate alınarak hazırlandı. En Yaratıcı 50 listesi her yıl aşağıdaki kriterler dikkate alınarak belirleniyor:

  • Alanında yaratıcı ve inovatif olmak
  • Ulusal/uluslararası organizasyonlardan ödüllü olmak
  • Yeni kategori/tür/format geliştirmek
  • Girişim başlatmak/girişimiyle başarılı olmak
  • Önemli bir sorunu etkili biçimde çözmek
  • Yeni bir trend yaratmak

2020 yılında üretmeye ve bunu yaparken eser miktarda da olsa ilham vermeye devam edebilen herkesin böylesi bir seçkide yer almasını önermek hiç de absürt olmazdı. Ancak ne mutlu ki, bu zorlu yıla karşın yaratıcı ve dönüştürücü gücünden kaybetmediği gibi, çıtayı yukarılara koyan sayısız isim vardı yine radarımızda. Bir araya getirdiğimiz 50 isim de böylesi özel bir yılda bu performansı ortaya koydukları için ikinci kez takdiri hak ediyor. Kreatif dünyayla sınırlı kalmayıp, yaratıcılığa özgü oyunbozanlığı kendi faaliyet alanlarına taşıyan ve orada fark yaratan birbirinden kıymetli isimlerle tanışmak, kendilerinden ilham almak ve başarılarını takdir etmek için doğru yerdesiniz…

Posted by: bluesyemre | June 16, 2021

COAR Annual Report 2020-2021

Posted by: bluesyemre | June 15, 2021

#Starbucks Çalışanlarından 28 Sır

Starbucks kapuçino'

Starbucks Çalışanları, Sözde ‘Gizli Menü’ Gerçeğinden, Yapmaktan Kesinlikle Nefret Ettikleri Içeceklere Kadar Tüm Sırlarını Reddit’te Paylaştı.

Şirketin menüsüne aşina olsanız da perde arkasında olanlar sizi şaşırtabilir. Gizli menü söylentilerinden, çalışan önlüklerindeki farklılıklara, bunlar Starbucks çalışanlarının sırları , doğrudan Reddit’ten, en sevdiğiniz şey hakkında bildiğiniz her şeyi ikinci kez tahmin etmenize neden olabilir Kahve Zincir.

Gizli menü yok – menü dışı bir sipariş istiyorsanız, malzemeleri bilin.

Starbucks tek boynuzlu at frappuccino'

Starbucks’ın ünlü Unicorn Frappuccinoları ve zombilerden ilham alan içecekler kesinlikle gerçektir, ancak gizli bir menünün parçası değildirler. Starbucks çalışanları, bir yerlerde menü dışı siparişlerin bir listesi olduğu yönündeki söylentileri hızla ortadan kaldırıyor. Müşteriler gerçekten gizli bir menümüz olduğuna inanıyor ve acele sırasında kafamızın üstünden bir düzine malzemeden oluşan her şeyi yapabiliyorlar. Daha da kötüsü, bir PokéBall Frappuccino’nun lezzet profilini bilmem gerekiyormuş gibi tadı hakkında şikayet ettiklerinde, ” diye yazdı. barista Reddit’te.

‘İçindekilerin ne olduğunu biliyorsanız, bu ille de rahatsız edici değil’ yazdı bir barista Menü dışı siparişlerin sayısı. ‘İnsanların içeri girip’ Bana bir Twix Frap alayım! ‘Gibi bir şey söylemeleri gerçekten sinir bozucu. ve bizden bunu nasıl yapacağımızı bilmemizi ve bunun ‘gizli’ menüde olduğunu söylememizi bekliyorlar. Gerçek bir gizli menümüz yok, sadece özel içecekler yapmak için insanların orijinal fikirlerini alan bir web sitesi. ‘

Starbucks size bir doğum günü hediyesi verecek.

Doğum günü pastası frappuccino'

Doğum gününüz için size hala hediye veren tek kişi büyükanneniz değil; yerel barista’nız da büyük gününüzde hediyeler dağıtmaya hazır. Starbucks kart sahipleri ve şirketin mobil uygulamasına kaydolanlar, ceplerinde ücretsiz bir içecek veya yiyecek doğum günü her yıl. Daha iyi? Bu ücretsiz ikramın tadını çıkarmak için tek bir satın alma işlemi yapmanız gerekmez.

Ancak bir sınır var.

starbucks'

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Doğum gününüzde bedava bir içki alabilseniz de, sınırlar vardır. Bir barista Reddit’te, müşterilerin daha fazlasını alma konusunda kararlı olmasına rağmen, şirketin size bir seferde yalnızca sekiz shot espresso vereceğini açıkladı.

Sadece köpekler için bir Starbucks ikramı var.

Kanepede köpek'

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Köpek arkadaşınız sizinle birlikte yerel Starbucks’a bir gezi yapacaksa, bir tedavi için buradalar. Starbucks çalışanları, eğer isterseniz, köpeğiniz için size küçük bir porsiyon çırpılmış krema olan bir ‘puppaccino’ yapacaklar. Aslında en çok vermeyi sevdiğimiz şeylerden biri de bu. Özellikle araba sürerek köpeğin keyfini çıkarmasını seyredersek, ‘diye yazdı biri işçi . Bir numune kabı alıp biraz kırbaçla doldurmak 10 saniyeden az sürüyor.

Standart bir kanun yaptırımı indirimi yoktur.

Nakit cüzdan'

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Üniformalı polis memurları, itfaiyeciler ve ordu mensupları genellikle belirli mağazalarda teşekkür olarak indirimli veya ücretsiz bir içecek alırken, bu genel bir şirket politikası değildir. Biri şöyle yazdı: ‘Kanun yaptırımı için indirimler kurumsal olarak desteklenmiyor, ancak birçok müşteri ve barista (ben de dahil) kahvelerinin parasını ödemek için ellerinden geleni yapacak.’ barista 

Birçok barista, Starbucks’ı bir kariyer olarak görüyor.

starbucks'

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Bazı insanlar yanlış bir şekilde hizmet sektörü işlerinin basamak taşı olduğuna inanırken, Starbucks baristanız zaten bir kariyer yolunda olabilir. Birçok Starbucks çalışanı, şirketin Arizona Eyalet Üniversitesi ile ortaklığı sayesinde derece kazanmakla kalmıyor, aynı zamanda Starbucks’ın kendi içinden işe alma hevesi de birçok baristin şirket içinde daha yüksek pozisyonlara talip olmasını sağlıyor. Dürüst olmak gerekirse, başlangıçta beni okulu bitirmek sadece bir işti, ama şimdi neredeyse 3 yıldır şirkette olduğuma göre, kendimi merkez ofise taşınırken ve hayatım boyunca burada çalışırken görebiliyordum. ‘ bir tane yazdı barista 

İçecekleri karıştırmak için belirli bir standart vardır.

Starbucks çayı'

Starbucks buzlu çayınızın üstündeki o mükemmel köpük, zor yoldan kazanıldı: bolca sallama yoluyla. Birine göre Starbucks barista , çayları karıştırmak için standart 10 sallamadır. Bununla birlikte, yoğun saatlerde, barista’nız sadece bir veya iki verirse şaşırmayın.

Menüyü kırabilirsin.

Starbucks latte'

Starbucks çalışanları size neredeyse kalbinizin istediği her şeyi yapsa da, size söyleme olasılıkları düşük olan en sevdiğiniz içecekleri ucuza nasıl alabileceğinizdir. Neyse ki, cesur bir barista nasıl yapılacağına dair pisliği fiyatı düşürmek Buzlu latte sayısı: ‘Buzlu bir venti latte ~ 4 $, bir doppio (iki espresso shot) 1.95 $ ve [eklenen] iki shot ile bir fincan buz 1.20 $. Çeşni çubuğundan (şeker paketleri ve karaflarla dolu ada) içtiğiniz her şeye istediğiniz kadar soğuk süt ekleyebileceğiniz için, HER ZAMAN buzlu bir doppio isteyebilir, 1.95 $ ödeyip sütü kendiniz ekleyebilirsiniz. Yarı fiyatlı latte.

İçecek tarifleri ülkeden ülkeye farklılık gösterir.

starbucks dış psl işareti'

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Evden uzaktayken her zamanki Starbucks siparişinizin tadı farklı olduğunu fark ettiyseniz, bu sadece hayal gücünüz değildir. Birleşik Krallık’taki bir Starbucks’tan ABD’deki bir Starbucks’a transfer olan bir barista, eyalette içecekler espressonun yarısını içerir. Reddit’te başka bir barista doğruladı: ‘Birleşik Krallık’ta daha güçlü olması gerektiğinden oldukça eminim çünkü ABD müşterileri sadece biraz’ espresso ‘ile şeker istiyor gibi görünüyor.

Kaba iseniz bazı baristalar kafeinsiz olarak size hizmet edecek.

Starbucks kupası'

Çoğu Starbucks baristası, lokasyonlarında herhangi bir ciddi gıda tahrifatının sürdüğünü inkar ederken, birkaçı huysuz müşterilere kafeinsiz kahve normal kahve yerine. Reddit’te bir barista, ‘Herhangi bir şeye hakkınız olduğunu düşündüğünüzde ve bir sorun hakkında şikayet ettiğinizde, kafeinsizleşiyorsunuz ve küçük rahatsızlığınız için özür dilemiyorum’ diye yazdı

Mağazalardaki bu düşük aydınlatma tesadüf değil.

Starbucks aydınlatma'

Starbucks’ın tercih ettiği ruh hali aydınlatması, sadece daha fazla kahve almanızı sağlayacak bir hile değil. Daha çevre dostu olma amacıyla Starbucks, 2001 yılında ABD Yeşil Bina Konseyi’nin bir üyesi oldu. LEED sertifikalı 2008’den itibaren dünya çapında mağazalar.

Buz sipariş etmekten korkmayın.

Starbucks buzlu çay'

Çeşitli fast-food buz makinelerinin temizliği hakkındaki bu korku hikayeleri, Ağustos ortasında herkesin sıcak içecek sipariş etmesi için yeterlidir. Neyse ki, Starbucks çalışanları, mağazaların buz söz konusu olduğunda ortalığı karıştırmadığını söylüyor. Starbucks için 4 yıl çalıştım ve orada çalışırken farklı noktalarda 4 veya 5 mağazada vardiyalar aldım. Çalıştığım her mağaza haftada birkaç kez buz makinelerini temizleme konusunda çok titizdi. Boşaltın ve yavaş olduğunda silin. O kadar karmaşık değil ‘diye yazdı Eski çalışan .

Doğru dili kullanıp kullanmaman umurlarında değil.

starbucks arabaya servis'

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Barista’nız muhtemelen venti yerine büyük bir sipariş verdiğinizde sizi yargılamıyor. ‘Seni asla düzeltmeyeceğim’ yazdı bir barista . ‘İstediğin bedeni söyle ben de seninle çalışırım.’

Siyah baristaların giydiği önlük bir anlam ifade ediyor.

Starbucks siyah önlük'

Bazı baristaların üzerindeki siyah önlükler sadece kahve lekelerini gizli tutmak için değil. Aslında, siyah giyen baristalar, kahve ustaları aracılığıyla Starbucks tarafından sağlanan eğitim programı 

Buzlu kahve, paranızın en iyi karşılığıdır.

Starbucks kahve'

Instagram / @ Starbucks’ın izniyle

Birisi, ‘Ucuz bir şey istiyorsanız alabileceğiniz en iyi içecek buzlu kahvedir’ diyor barista . Herhangi bir şurubu ücretsiz olarak ekleyebilir ve tadı lattelerden daha lezzetli hale getirebilirsiniz. Ayrıca kahvemiz çok zayıfsa buharda pişirilmiş buzlu kahve isteyin. Baristalar kesinlikle size komik bakacaklar, ama bize söylediğin her şeyi tam anlamıyla yapmak zorundayız. ‘

Bir Starbucks kioskunun tam menüyü sunmasını beklemeyin.

Starbucks kapuçino'

Starbucks’ın izniyle

Kendinizi bir Barnes & Noble, Target veya Starbucks kiosku olan başka bir mağazada bulursanız, tam bir menü beklemeyin. Bir telafi edici mağazadan mağazaya menülerdeki çeşitliliği açıklamaya çalışmanın üzücü deneyimini anlattı. Baristalarınıza karşı nazik olun; Ne de olsa mağazanın ne satacağını seçenler onlar değil.

Çalışanlar, orada çalışmana seviniyor.

Starbucks oturma'

Yerel Starbucks’ınızdaki büyük masalar ve geniş satış yerleri bir nedenden ötürü oradadır: çalışanlar, müşterilerin orada çalışmasından mutludur (tabii ki salgın sırasında olmadığında). Bir şey sipariş ettiyseniz, bir süre kalmaktan çekinmeyin e-postaları takip et veya bir arkadaşınızla sohbet edin. Kendini rahat hisseden müşterilerden biri, ‘Bu insanların çok hoş olduğunu düşünüyorum’ diye yazdı. ‘Konuşmaları eğlenceli ve Starbucks’ın 1987’de olmaya çalıştığı’ 3. sıra ‘dan yararlanıyorlar.’

Parlak boyalı saç ve vücut sanatı, çalışanlar için hayır değildir.

Boyalı saç'

Yenilikçi tarzınız yerel Starbucks’ınıza tam olarak uyabilir, ancak bu tüm vücut sanatının hoş karşılanacağı anlamına gelmez. Starbucks politikası, çalışanların kulak başına yalnızca iki küpe takabileceğini ve burun çıtçıtları dışında yüz takılarını çıkarmalarını zorunlu kılıyor. İken kurumsal politika kulak göstergelerinin küçük tutulması gerektiğini söylüyor, bir çalışan Reddit’te, fişleri olduğu sürece ölçü boyutunun bir sorun olmadığını yazdı.

Starbucks, çeşitli personelleriyle tanınırken, bu boyalı saçlar onu kesmez. Doğal olmayan saç renkleri sadece kurallara aykırı olmakla kalmaz, aynı zamanda uzun süredir barista bir YouTube videosunda o kovuldu yapay alev kırmızısı kilitleri için.

Çalışanlar büyük bir indirim alır.

frappuccino ve dört sıcak içecek içeren starbucks tatil bardakları'

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Starbucks çalışanları işte aç kalmıyor. Takım üyeleri sadece bir tane almaz bedava gıda maddesi ve vardiya başına birden fazla ücretsiz içecek, ancak izinli günlerde geldiklerinde yiyecek ve içeceklerde% 30 indirim hakkına da sahipler. Ve tatillerde daha da büyük indirimler alıyorlar.

Gazlı içecekler yapılacak piknik değildir.

Starbucks çayı'

Starbucks’ın gazlı karışımları, baristaların yaratması için en çok zaman alan ürünler arasındadır. Lütfen bu konuda sangria veya herhangi bir gazlı içecek sipariş etmeyin, diye yalvardı bir personel . ‘Onları yapmaktan nefret ediyoruz, bunlar sadece en büyük acıdır.’

Orada çalışmak için özgeçmişe ihtiyacın yok.

Tokalaşma'

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Barista olmak ister misin? Uzun bir özgeçmişiniz yoksa endişelenmeyin. Starbucks, barista pozisyonları için bir özgeçmiş veya kapak mektubu istemez veya gerektirmez. SM / ASM / SMT ile mülakatınız buna bir nezaket olarak bakabilir, ancak% 100 gerekli değildir veya beklenmemektedir ” dedi. Starbucks çalışanı .

Starbucks çalışanları temizlikten gurur duyarlar.

Temizleme sayacı'

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Starbucks lokasyonlarının bile ne kadar lekesiz olduğunu hiç fark ettiniz mi? Bu tesadüf değil. Çalışanlar, zincirin temizlik ve güvenliği en önemli öncelikler haline getirdiğini söylüyor. Birine göre, içecekler o kadar taze ki, ‘içeceğinizde kullanılan sütün bir saat önce ilk açılma şansı% 99’dur.’ barista 

Hamur işleri kendi bünyesinde yapılmaz.

Starbucks pastası'

Instagram / @ Starbucks’ın izniyle

Starbucks içecekleri sipariş üzerine yapılırken, hamur işleri kendi bünyesinde pişirilmiyor. Çalışanlara göre, unlu mamuller donmuş olarak gönderildi ve buzlarını çözmek baristaların görevidir.

Farklı mağazaların farklı fiyatları vardır.

Para biriktirmek'

Shutterstock

Oakland’daki latte’niz Omaha’dakinden daha pahalıysa, barista’nızı suçlamayın. ‘İçeceklerin fiyatı tamamen bölgeye göre belirlenir’ yazdı bir uzun zamandır barista . ‘Çoğunlukla ülke çapında standartlaştırılmıştır, ancak yerel ve eyalet vergileri içeceklerin nihai fiyatını değiştirecektir.’

Çoğu içecek vegan dostu yapılabilir.

Starbucks latte'

Starbucks’ın izniyle

Etik yeme alışkanlıklarınızın Starbucks’ın yasak olduğu anlamına geldiğini mi düşünüyorsunuz? Tekrar düşün. Bir vegan şirkette çalışan ve Starbucks’ta neyin vegan olduğunu araştırmak zorunda kalan bir barista olarak, karamel çiseleyen ve daha kalın şuruplar (beyaz mocha, balkabağı baharatı ve karamelli brulée) yapsa da, normal şurupların hiçbirinde süt yoktur. Normal mocha vegan olsa da, ortaya çıktı bir çalışan .

Yoğun saatlerde bir Frappuccino siparişi vermek size biraz kirli görünüm kazandıracaktır.

Starbucks karamelli frappuccino'

Starbucks’ın izniyle

Frappuccinolar lezzetlidir, ancak aynı zamanda zaman alıcıdırlar. Baristalar, Frappuccinos sipariş et mağaza dolduğunda, genellikle bir miktar öfkeye kapılır.

Baristalar indirimli Apple ürünleri alabilir.

Elma deposu'

Starbucks yiyecek ve içecekleri, çalışanların indirim aldığı tek şey değildir. Zincirin ortaklık programı aracılığıyla, Starbucks çalışanları pahalı fiyatlarda önemli indirimler elde edebilir Apple ürünleri .

Barista’nız bir şampiyon olabilir.

Latte sanatı'

Shutterstock

Sipariş verdiğin barista, onların alanında bir şampiyon olabilir. Latte sanatı, yeni içecek yaratma ve kahve eşleştirmelerindeki becerilerini geliştirmiş olan baristalar, Starbucks Barista Şampiyonası . Finalistler sadece çabalarını takdir eden iki plaket değil, aynı zamanda Seattle’daki Starbucks genel merkezine bir gezi de alıyorlar.

https://tr.streamerium.com/28-secrets-from-starbucks-employees

Posted by: bluesyemre | June 15, 2021

The Future of #RuralLibraries could be #Healthcare

With newly available funding opportunities and new technologies, libraries could be at the forefront of the rural healthcare revolution.

Libraries are in the vanguard of transforming healthcare delivery. Libraries reach out and touch virtually everyone in their communities across the entire economic spectrum. The same way libraries brought high-speed Internet to the underserved communities, so they will deploy telehealth to bring affordable healthcare where it’s most needed..

In October 2020, the Daily Yonder spotlighted Pottsboro, Texas’ public library and its director, Dianne Connery, who had plans to open a telehealth center in the library. Connerly seems to have unleashed significant pent-up desire to replicate telehealth in libraries nationwide. 

She rolled out her telehealth center in January 2021 and in February she was promoted to rural special projects librarian. “Manage your expectations because it takes a while to build the crowd to telehealth services,” she said. “We only set appointments for two days a week. Our partner, the University of North Texas Health Science Center, will keep our growth steady and controlled.”           

A lot of libraries right now are struggling to keep up with everything that’s going on,” said Henry Stokes, library technology consultant at Texas State Library and Archives. “But as they move forward and see their peers push telehealth initiatives, we’ll see health become prominently featured in libraries. Telehealth is such a great fit!” The Federal Communications Commission’s $7.1 billion E-rate grant program for libraries and schools will move many libraries sooner rather than later.

Move Quickly But Be Smart

Telehealth became suddenly popular in the first couple of weeks of the pandemic as both doctors and patients wanted to avoid in-person visits. Although  libraries might have been closed, they kept busy.

“In 2020, many courts required virtual online attendance,” said Lucinda Nord, executive director for the Indiana Library Federation. “Librarians learned effective virtual meeting skills that will help us expedite telehealth work.”

These projects had librarians setting up spaces with high quality video and audio connections that may be used for telehealth appointments. There also were transition costs for training technology, buying sound baffling, and developing new skills. Libraries had to be creative on the fly to ensure patrons’ privacy, as well as the sanitation of equipment and space. 

As several small rural communities in Texas and elsewhere consider telehealth, clinicians are realizing that they short-change themselves in thinking of libraries only as spaces where you store equipment. 

Library staff can play an important role supporting the health information needs of their community. There are medical databases they can learn how to use. They can be trained to act in an adjunct capacity.   

That brings us to what it is, exactly, that libraries could be doing if they move into telehealth.

What Happens When Your Library Goes “All In” for Telehealth?

The official definition states that: Telehealth uses intranets and Internet networks to observe, diagnose, initiate or otherwise medically intervene, administer, monitor, record, and/or report on the continuum of care people receive when ill, injured, or wanting to stay well. 

I’ll take it one step further and differentiate between: 1) real-time telehealth, 2) store-and-forward telehealth, and 3) “passive” telehealth.

Real-time telehealth are activities happening “right here and now,” and often involve medical or healthcare professionals. In a library setting, a patron would be video chatting with a doctor from a study room or other enclosed private space. A traveling nurse could set up in a room to do hypertension screening with patrons and video conference with a doctor in another location should patrons have questions. 

Store-and-forward telehealth is collecting medical data and sending it electronically to another site for later evaluation. Patrons who don’t want to go over their data limit) might use library’s Wi-Fi to send medical records, test results or digital images. For maximum privacy and security, telehealth applications receive and send data using HIPAA-compliant software.    

“Passive” telehealth refers to educational web content, digital knowledge bases, and software applications that help us understand, prevent, treat, or recover from threats to our physical and mental health. Few entities are as competent as libraries for making knowledge easy to find and sort through.       

Can Telehealth Surpass the Challenges It Faces?

There are plenty of rewards and challenges facing telehealth success in rural areas. Often these challenges are nothing that money can’t cure. But will the Federal Government’s plan to lay out billions of dollars be enough?    

Of the $7.1 billion proposed by the FCC, E-rate program targeting libraries and schools (plus the $200 million from the Institute of Museums & Library Services’), a lot will go to libraries to boost infrastructure in their facilities. But also, much will be spent for mobile hotspots and laptops that give library patrons a way to have telehealth and other apps at home.

“On the one hand, mobile hotspots are an incredible stopgap solution while we wait to build out broadband infrastructure,” said Lucinda Nord, Executive Director of the Indiana Library Federation. “On the other hand, mobile hotspots are limited in quantity and reach, and should be considered only a stopgap solution.”  

While the bulk of American residents use 4G wireless networks and devices such as smartphones, many rural residents, the elderly and the disabled use nearly out-of-date 3G networks and devices such as flip phones. The giant cellular companies are abandoning 3G networks, and manufactures are abandoning flip phones as well as hearing aids and other consumer electronics. Telehealth vendors are hard pressed to support these older technologies as well.

The lack of digital literacy is a barrier to rural broadband adoption.  Library employees are the digital navigators who assess Internet users’ access to technology and baseline digital skills, and advise how to get free or affordable solutions to meet their needs. 

Shauna Edson, Digital Inclusion Coordinator for the Salt Lake City Public Library, with a grant from IMLS and in partnership with  the NDIA, has built a digital navigator operations model for organizations and libraries to use nationwide.

Telehealth is being touted as a great potential equalizer in the battle for healthcare equity. Broadband and libraries are two main vehicles enabling communities to deliver that telehealth.     

Craig Settles, saved from a stroke by telehealth, pays it forward by uniting community broadband teams and healthcare stakeholders through telehealth initiatives. Read more about Pottsboro and other libraries’ telehealth efforts.

Türkiye’den ve dünyadan 13 binin üzerinde haber sitesini, teknoloji portalını, blog, dergi ve köşe yazarını sizlerle buluşturan, Türkiye’nin en sevilen haber okuma uygulaması.

https://www.bundle.app/tr

Are you tracking the evolution of media? From gaming to TV, social media and radio, habits are in flux. Get to know the changes that affect your marketing, with our latest report.

Posted by: bluesyemre | June 15, 2021

Evden Çalışma ve Çalışanın Ulaşılamama Hakkı

Image

Gelişen teknoloji ve bunun iş hayatına yansıması ile ilgili farklı durumlara etkisini gözlemleyebilmekteyiz. Öyle ki, gelinen noktada çoğu iş kolu için her gün günün büyük çoğunluğunu geçirdiğimiz ofislerin dahi varlığını sorgulanabilir noktaya geldik. Küresel salgın ile birlikte, çoğu beyaz yaka çalışan evden çalışma sistemine geçmiş durumda. Üstelik gerçekten de bu durum, işlerin planlanması ve yürütülmesi bakımından herhangi bir eksikliğin olmadığını göstermekle, elverişli iş kollarında mobilitenin etkisini gün yüzüne çıkartmaktadır. Dolayısıyla işverenler için artık bir işi nereden, ne şekilde yapıldığı değil, işin yapılıp yapılmadığı daha çok önemli hale gelmiştir. Ancak iş hayatı ile ev hayatının bu derece içiçe geçmesi ile birlikte evler işyerine dönüşmüş ve çalışanların kişisel mahremiyetleri ve bu kapsamda ulaşılamama hakkı bakımından bir değerlendirme yapma zaruriyeti hasıl olmuştur.

  • Çalışanın Ulaşılamama Hakkı Nedir ?

Evden çalışma sisteminin işverenler açısından; ofiste kullanılan kırtasiye masrafının, elektrik, su, ısıtma giderlerinin azalması, işçiler açısından da ev dahil bulunulan her ortamdan çalışmaların yürütülmesi, ofise ulaşım probleminin ortadan kalkması gibi avantajlar sağlamaktadır.

Ancak bu avantajlar ile birlikte, evden çalışma ile birlikte çalışanların evdeki özel hayatı ile iş hayatı arasındaki sınır da ortadan kalkmış durumdadır. Ofisteyken belirli olan çalışma saatleri yeni ofis olan “evlerde” belirsiz hale gelmiştir. Öyle ki, mesai saatleri haricinde e-posta cevaplamak, raporları iletmek kimi çalışanlar için günlük çalışma rutininin bir parçası olmuştur. Bir anlamda “işten kopamaz” halde günlük hayata devam edilmeye başlanmıştır.

evden-calisma-ulasilamama-hakki

Bu noktada, söz konusu sınırların kalkmasıyla oluşan belirsizliğe karşı devletler kökeni küresel salgından öncesine uzanan “Ulaşılamama Hakkı”- “Right to Disconnect” üzerine bir takım yasal düzenlemeler üzerinde çalışma yapmaktaydı.

Küresel salgın öncesinde, işçinin mesai saatleri haricinde, hafta sonlarında, tatil günlerinde veya çalışmadığı diğer sürelerde iş ile ilgili çalışma yapmaması, dinlenmesi, özel hayatı ile ilgilenmesi ile ilgili olarak bu çalışmalar yapılmaktaydı. Bu çalışmalar kapsamında, işçi ile iletişimi sağlayan e-posta, telefon gibi elektronik iletişim araçları ile işçi ile “iş” nedeniyle iletişime geçilmesi, yani e-posta ile görev verilmesinin, telefon ile aranmasının önüne geçilmesi hedeflenmektedir. Bu şekilde çalışanlar, hafta sonları gelen e-postaları cevaplamak için çalışma yapmayacak; “dinlenme hakkını” tam anlamıyla kullanabileceklerdir.

Öncelikle ifade etmemiz gerekir ki, her ne kadar küresel salgın ile önemini daha fazla gözlemleyebilsek de “işten-bağlantıdan kopma hakkı” veya “ulaşılamama hakkı” olarak dilimize uyarlayabileceğimiz “Right to Disconnect” hakkındaki tartışmalar 2010 yılından sonra Avrupa’daki otoriteler tarafından tartışılmaya başlanmıştır.

Zira bundan 20 yıl öncesine kadar, işverenin mesai saatleri dışında, hafta sonunda veya diğer tatil günlerinde acil durumlar haricinde işçi ile iletişime geçmesi istisnai bir haldi. Ancak teknoloji ve iletişimin gelişimi ile pek çok işveren mesai saatlerinden sonra, hafta sonları ve tatillerde çalışanlarla e-posta yoluyla veya telefonla düzenli olarak iletişim kurmaktadır ve hatta bazı ülkelerde “çağrı üzerine çalışma” yeni bir çalışma şekli olarak yerini almıştır.

2009-2019 yılları arasında Avrupa’da çalışanların %5’i evden çalışma modeliyle işlerini devam ettirirken, son dönemde yaşanan küresel salgın ile Eurofound (Avrupa Yaşam ve Çalışma Koşullarını İyileştirme Vakfı) tarafından Pandemi öncesindeki dönem için Nisan 2020’de yapılan araştırma ile bu oran %40’a yaklaşmış durumda olup pandemi sonrası bu oranın kat be kat yükseleceği kolaylıkla öngörülebilir.

  • Ulaşılamama Hakkı ile İlgili Yasal Düzenlemeler

Ulusal düzeyde, Fransa bu yeni hakkın yasal olarak tanınmasında bir öncü olarak kabul edilmektedir. 2013 gibi erken bir tarihte, iş yerinde yaşam kalitesine ilişkin sektörler arası ulusal bir anlaşma, işletmeleri, cihazların kapatılması gereken dönemleri belirleyerek çalışanların özel hayatlarına herhangi bir müdahaleden kaçınmaya teşvik etmiştir.

Bu hak daha sonra 8 Ağustos 2016’da kanunlaştırılmış olup Fransız İş Kanunu’nun L.2242-17 Maddesi ile düzenlenmiştir. Bu hükme göre işverenler tarafından çalışanın dinlenme ve izin dönemlerinin yanı sıra kişisel ve aile yaşamına saygı gösterilmesini sağlamak için, kadın-erkek eşitliği ve işte yaşam kalitesi hakkındaki zorunlu müzakereler yapılması ve bu müzakereler neticesinde dijital araçların kullanılması ve çalışanın ulaşılamama hakkının düzenlenmesi konusunda anlaşma yapılması gerekmektedir.

Ancak ifade etmek gerekir ki, Fransa’da düzenlenen bu yasal hüküm ile çalışma saatlerinin belirlenmesi, çalışanın ulaşılamama hakkının kapsamı ve süresine ilişkin müzakere ve anlaşma yapma yükümlülüğü, ulusal düzeyde değil şirketler ve sektörler düzeyinde kalmaktadır.

evden-calisma-ulasilamama-hakki-mahremiyet

Bu kapsamda, bugüne kadar yapılan “müzakereler ile” şirketler tarafından genelde, hafta içi 20.00 ile 07.00 arasında ve hafta sonu da Cuma 20.00 ile Pazartesi 07.00 arasında sistemini kapatma, yöneticilerin çalışanlara akşam belirli saatten sonra e-posta, mesaj göndermeme, telefonla aramama gibi seçenekler kabul edilmiştir.

Bununla birlikte ayrıca, bu durumun yansıması olarak da yöneticiler tarafından akşamları ya da hafta sonları e-postaların ve mesajların akşamdan hazırlanarak sabah erken saate planlandığı ve toplu olarak çalışanlara gönderildiği de gözlenmektedir. Dolayısıyla, her ne kadar bazı yasal düzenlemeler ile “ulaşılamama hakkı” kabul edilse de henüz herhangi bir yasal yaptırıma bağlanmayan bu hak çerçevesinde, hakkın kolayca dolaylı da olsa ihlal edildiği ve “hakkın özünün” zedelendiği görülmüştür. Netice olarak ifade etmek gerekir ki, bu yükümlülük sadece 50 veya daha fazla sayıda çalışanı olan işverenler bakımından uygulanacaktır.

Fransız İş Kanunu’nda yer alan bu yasal düzenlemenin sonucu olarak Temmuz 2018’de, Fransa Yüksek Mahkemesi, bir İngiliz şirketi olan Rentokil Initial’ın, sürekli erişilebilir olması gereken eski Fransa merkezli çalışanına 60.000 € ödemesine karar vermiştir. Karar ile, Fransız Mahkemelerinin, işverenlerin çalışanlarına sürekli ulaşılmasını isteyen işverenlerin, çalışanların ulaşılamama hakkını ihlal ettiğini ve tazminat gerektirdiğini göstermektedir.

Fransa bu hakka öncülük etse de diğer Avrupa ülkeleri de onu takip etmiştir. Örneğin, İtalya’da bağlantı kesme hakkı, işçi ile işveren arasındaki yazılı sözleşmenin çalışanın dinlenme sürelerini de düzenlemesi gerektiğini belirten 81/2017 sayılı Kanunun 19. Maddesi ile ele alınmaktadır. Bu hükme göre çalışan ve işveren yazılı sözleşme ile çalışanın dinlenme sürelerini ve çalışanın ulaşılamama hakkı kapsamında işverenin teknik ve organizasyonel yükümlülüklerinin belirlenmesi ve garanti edilmesi gerekmektedir.

İspanya ise, Kasım, 2018’de Veri Koruma ve Dijital Haklar Kanunu’nu kabul etti. Bu Kanun ile, diğer dijital hakların yanında, çalışanlara “ulaşılamama hakkı” da sağlanmaktadır. Bu ülkeleri ise hem Avrupa hem de Dünya’da pek çok ülke takip etmektedir.

Türkiye’de ise ulaşılamama hakkı halen açık şekilde kabul edilmese bile, Anayasa’nın 50. Maddesi ile işçinin dinlenme hakkı kabul edilmiştir. Ayrıca, 4857 s. İş Kanunu ve bağlı yasal mevzuat ile çalışma ve dinlenme süreleri kabul edilmiştir. Çalışma sürelerine ilişkin yönetmelik ile dinlenme süresinin 24 saat içerisinde kesintisiz olarak 12 saat olduğu da ayrıca kabul edilmiştir.

Yasal olarak belirlenen çalışma sürelerine uygun olarak düzenlenen çalışma saatleri haricinde yapılan “çalışmaların” Yargıtay tarafından fazla mesai altında değerlendirildiği kararlar bulunsa da, bu kararlar kapsamında odak nokta maddi karşılık ve ispat sorunu olmuştur. Ancak ulaşılamama hakkı kapsamında önemli olan yani hakkın özü, “işçinin mesai saatleri haricinde, yani dinlenme süresinde çalışmaması, işçinin özel hayatına saygı gösterilmesi”dir.

ulasilamama-hakki-huzur

Zira, yöneticisinden ya da işvereninden hafta sonu ya da gece “acil” başlıklı mesaj alan işçinin, işi yapma/yapmama konusunda huzursuz olmasının ve hemen mesaja cevap vermek durumunda hissetmesinin gerekmemesidir aslında ulaşılamama hakkının özü. Dolayısıyla bu noktada asıl tartışmanın, işveren ya da yönetici tarafından gönderilen mesaj ile mesai saatleri haricinde yapılan işin ispatı ve maddi karşılığı noktasında yapılmaması gerekmektedir. Asıl tartışma noktası işveren ya da yöneticinin, çalışana mesajı gönderip göndermemesi noktasında olmalıdır.

SONUÇ

Her ne kadar Türk Hukuku’nda Fransa uygulamasında olduğu gibi açık bir düzenleme bulunmasa da Ulaşılamama Hakkı Anayasa’dan kaynaklanan bir haktır. İş ve ev hayatının adeta içiçe girdiği evden çalışma sisteminde ulaşılamama hakkına saygı gösterilmeli, mesai saati sonrası için toplantı planlanmalı ve yöneticiler kendilerine bağlı çalışanlara e-posta göndererek onları cevap verme baskısı altına almamalıdır.

Av. Eren Evren                                                                                          Av. Murat Yalçın

https://okyayevren.com/yayinlar/evden-calisma-ve-calisanin-ulasilamama-hakki/

Posted by: bluesyemre | June 15, 2021

Japan Search (Find digital archives in Japan)

Japan Search links digital archives in the publications, cultural properties, and media arts fields and organizes metadata of varying of contents preserved by Japanese institutions and organizations into a searchable “national, integrated and cross-sectoral portal website”. Aside from providing searchable aggregated metadata, Japan Search provides metadata in a user-friendly format and also plays a vital role as a foundation for promoting content utilization.

For the latest number of instututions, databases and metadata integrated in Japan Search, please consult “Dashboard” section.

Digital archives contribute not only to use related to the preservation, inheritance, and transmission of culture, tourism and regional development, education and research, and business– digital archives also promote new values and innovation. By linking digital archives from a wide variety of fields and regions, and organizing the various contents preserved by each institution into searchable metadata through Japan Search, clarifying the location of the contents, and enabling Japan’s digital information resources to be found efficiently, we are endeavoring for their effective use throughout Japan.

Through collaboration and cooperation with organizations in a variety of fields, the National Diet Library operates Japan Search under the “Digital Archive Japan Promotion Committee and the Practitioner Review Committee“(Bureau: Cabinet Office Intellectual Property Promotion Strategy Bureau) policies.

(Related Policies)

This report explains the status of development of Japan Search, the method how Japan Search aggregate and provide metadata, cooperation policy of Japan Search and future plans.

“In order to promote the construction, sharing, and utilization of digital archives, We will release the official version of Japan Search, which forms the basis for digital archives. At the same time, we will strive to build a sustainable operation and operation system while continuing improvements and improvements to improve usability.”

For the past policies and plans, please consult the “Archive” section.

https://jpsearch.go.jp/en/

Posted by: bluesyemre | June 15, 2021

The New Abnormal: Periodicals Price Survey 2021

Looking past the pandemic to the new periodicals landscape

“The year… will be remembered as one of angst, with the economy dominating news around the world. Few libraries were immune [from] the extraordinary financial pressures. The library marketplace by year’s end was in a weakened position, with prospects of a long recovery at best. Concern  persists that even deeper budget cuts will come when federal stimulus money expires…. Even when the economy improves, increased funds for libraries are not likely to be at the top of the list for new spending priorities. Libraries may not [ever] see a ‘return to normal’ [and] instead…search for a ‘new normal.’ ”

So opened LJ’s Periodicals Price Survey for 2010. Jump ahead to 2021 and a paragraph written 11 years ago rings even truer. But having spent over a decade adjusting to a “new normal” of serials inflation, harsh budget cuts, and a redirection of spending from collections to services, arguably few if any libraries were prepared for the turmoil wrought by a pandemic. Overnight, public and academic libraries across the United States scrambled to deliver collections and services entirely virtually, with little to no physical presence. Some moved to “click & collect” models to provide access to physical collections and/or took advantage of the HathiTrust Emergency Temporary Access Service. Regardless of the means, we have shifted to a new abnormal. How will libraries survive and thrive after the pandemic subsides? What might our new abnormal look like?

TABLE 1: AVERAGE 2021 PRICE FOR SCIENTIFIC DISCIPLINES

DISCIPLINEAVERAGE PRICE PER TITLE
Chemistry$6,681
Physics5,309
Engineering4,390
Biology4,163
Food Science3,556
Technology3,426
Geology3,253
Botany 2,933
Zoology 2,707
Geography2,505
Health Sciences2,460
Agriculture;2,353
Astronomy2,277
General Science2,259
Math & Computer Science2,239
SOURCELJ PERIODICALS PRICE SURVEY 2021

THE ECONOMY: CAUTIOUS OPTIMISM …?

Buoyed by trillions of dollars in federal government stimulus funding, the United States economy remained afloat through 2020, though the same wasn’t true for many individuals, especially after the temporary increase in unemployment benefits expired. The unemployment rate hovers around 7 percent, and disproportionately impacts people of color and white women. According to the Bureau of Economic Analysis, the real gross domestic product (GDP) increased at an annual rate of 4 percent in the fourth quarter of 2020 as efforts continued to reopen businesses and resume activities postponed or restricted due to COVID-19. But overall GDP fell 3.5 percent for all of 2020. Inflation remains generally low, with sources indicating that the Consumer Price Index will average at around 2.2 percent in 2021. Over the last 12 months, the all items index increased 1.4 percent before seasonal adjustment.

… OR PESSIMISTIC REALISM?

Nevertheless, there is unlikely to be a quick return to the pre-pandemic economy, with the financial picture even murkier at the state level. The National Association of State Budget Officers reported that state general fund spending in FY21 is projected to decline for the first time since the Great Recession, based on enacted budgets. After nine consecutive years of budget growth, states saw revenue fall in FY2020, and greater declines are expected in FY21. State Higher Education Executive Officers reported that net tuition per FTE declined in 2019 for the first time since 2008, while state financial aid increased to an all-time high.

Higher education funding, generally considered more discretionary than K–12, will be disproportionately affected by any recession. The National Center for Education Statistics Integrated Postsecondary Education Data System predicts that enrollment will essentially be flat through at least 2029. The Centers for Disease Control and Prevention reports that U.S. births have fallen 1 percent since 2018, and some experts believe the pandemic and its impact on the economy will suppress the numbers further.

TABLE 2: TITLES INDEXED IN SCOPUS COST HISTORY BY LIBRARY OF CONGRESS SUBJECT

SUBJECTAVERAGE NO. OF TITLES 2019–21CHANGE 2019–21AVERAGE COST PER TITLE 2019AVERAGE COST PER TITLE 2020% OF CHANGE 2020AVERAGE COST PER TITLE 2021% of Change 2021
Business & Economics1,802-13$1,616$1,7015$1,7684
Fine Arts3721047250675284
Heath Sciences4,522-1251,4631,56271,6274
Humanities2,707-2545047354924
Law386065168757195
Life Sciences2,483-502,2062,31452,3753
Social Sciences3,101-379721,03461,0754
STEM5,968-852,2692,40762,4793
TOTAL/AVERAGE21,341-3251,5561,64861,7043
SOURCELJ PERIODICALS PRICE SURVEY 2021

BUDGET OUTLOOK: HISTORIC DISRUPTION

A large number of public and academic libraries are also looking at moderate to severe budget contractions due to unplanned COVID-related expenses, declines in tuition dollars, and/or local and state funding cuts. Many institutions are seeing or planning for permanent cuts between 9 and 13 percent to their base budget, a key difference from temporary cuts made after the Great Recession. Public libraries may fare better than academics: in an LJ survey of 223 public libraries across the United States, 84 percent reported an increase in FY21 total operating budgets for a rise of 2.9 percent. (See “The Price of a Pandemic.”) This was more modest than last year’s 3.5 percent increase, but represents continued, if uneven, gains.

U.S. academic libraries are largely waiting to see what state funding and enrollment reveal. The National Student Clearinghouse Research Center’s Current Term Enrollment Estimates indicate that first-time student enrollment in fall 2020 plunged 13.1 percent compared to fall 2019, with community colleges seeing the greatest declines. Public colleges overall lost 4 percent of their enrollment, a concerning fact, given that public institutions enroll seven out of 10 students. Some of this falloff was caused by a drop in international student enrollment. Those numbers declined for the fourth year in a row. Another factor was the substantial number of Americans who would normally have attended college but opted to stay away this past fall. The Ithaka S+R US Library Survey 2020 reported that most academic libraries, particularly doctoral universities and public colleges, experienced budget cuts and are very uncertain about the likelihood of any longer-term financial recovery. Academic libraries, strapped for cash and bracing for reduced government support, will continue to push academic publishers to change their business models.

TABLE 3: COST HISTORY FOR ONLINE TITLES IN CLARIVATE ANALYTICS INDEXES

SUBJECTAVERAGE NO. OF TITLES 2019–21AVERAGE COST PER TITLE 2019AVERAGE COST PER TITLE 2020% OF CHANGE 2019–20AVERAGE COST PER TITLE 2021% OF CHANGE 2020–21
Agriculture81$1,251$1,3246$1,3603
Anthropology4054457966034
Arts & Architecture9143746264804
Astronomy131,9592,01132,1045
Biology1952,8903,05963,1312
Botany242,2152,32352,3461
Business & Economics3771,8401,93351,9953
Chemistry735,3935,61345,8154
Education1361,0861,16471,2185
Engineering1942,4732,60452,6753
Food Science162,7022,83252,9233
General Science421,4121,47651,5082
General Works6124725842663
Geography621,5271,61661,6824
Geology391,3911,45341,4731
Health Sciences5581,9262,02252,0592
History28648050765305
Language & Literature41039141664344
Law8747449655042
Library Science3165068157043
Math & Computer Science1051,6911,76241,8022
Military & Naval Science101,1201,17751,2153
Music5232935063593
Philosophy & Religion19342444244573
Physics1024,0764,29454,4023
Political Science9086992369483
Psychology1141,0231,09061,1122
Recreation3884188869426
Social Sciences459501,03191,0441
Sociology2571,0061,07571,1113
Technology462,3722,49552,5633
Zoology652,5832,68742,6910
TOTAL/AVERAGE3,9331,4571,53451,5753
SOURCELJ PERIODICALS PRICE SURVEY 2021

READ & PUBLISH—THE NEW BIG DEAL?

For the publishing giants, business largely continues as usual—at least for 2021—with Read & Publish agreements gradually supplanting traditional Big Deal and subscription agreements. Increasingly, institutions are signaling that they will accept moderate price increases as long as the content becomes open access, and large publishers are learning that charging universities when they publish rather than read journals can still be profitable. RELX’s Elsevier unit saw strong growth in some Asian countries, while its overall subscription completion rate remained in line with recent years. Despite failing to reach a renewal of its Big Deal agreement with the University of California, MIT, and Purdue last year, the publisher has seen its Open Access (OA) revenue continue to accelerate, with revenue growing faster than the subscription segment.

Although privately held Springer shelved its third attempt to go public last year due to the pandemic and saw a subsequent expected decline in revenue, it remains the world’s largest OA publisher. The company signed two landmark transformative agreements: one with the University of California, the largest such agreement to date in North America, and one with Germany’s Max Planck Digital Library, the first such agreement for its Nature-branded titles. Market research firm Simba Information estimates that Springer Nature’s OA revenue reached $160 million in 2019, a 5.3 percent increase from an estimated $153 million in 2018.

PERIODICAL PRICES FOR HIGH SCHOOL AND PUBLIC LIBRARIES 

TABLE 4: COST HISTORY FOR TITLES INDEXED IN MASTERFILE COMPLETE
Future price increases for titles in EBSCO Publishing’s Masterfile Complete are expected to be in the 3.0%–4.0% range for 2022.

MASTERFILE
PREMIER
NO. OF TITLES 2019–21AVERAGE COST PER TITLE 2019AVERAGE COST PER TITLE 2020% OF CHANGE 2019–20AVERAGE COST PER TITLE 2021% OF CHANGE 2020–21
U.S.929$314$3336.1$3494.9
International2104384656.24833.9
SOURCELJ PERIODICALS PRICE SURVEY, 2021

 

PERIODICAL PRICES FOR UNIVERSITY AND COLLEGE LIBRARIES 

TABLE 5: 2022 COST PROJECTIONS FOR TITLES INDEXED IN ACADEMIC SEARCH ULTIMATE
Future price increases for titles in EBSCO’s Academic Search Ultimate are expected to be in the 3.0%–4.0% range for 2022.

ACADEMIC SEARCH PREMIERNO. OF TITLES% OF LIST2021 AVERAGE COST PER TITLE% OF COSTPROJECTED % OF INCREASEProjected 2022 AVERAGE COST PER TITLE% OF COSTPROJECTED OVERALL % OF INCREASE
U.S.2,63340$1,396314.2$1,455314.0
International3,989602,070693.92,15069 
SOURCELJ PERIODICALS PRICE SURVEY 2021

TABLE 6: COST HISTORY FOR TITLES IN ACADEMIC SEARCH ULTIMATE

SUBJECT AVERAGE NO. OF TITLES
2019–21
CHANGE 2019–21AVERAGE COST PER TITLE 2019AVERAGE COST PER TITLE 2020% OF CHANGE 2019–21AVERAGE COST PER TITLE 2021% OF CHANGE 2021
Agriculture177-2$1,567$1,6666$1,7314
Anthropology55066971477515
Arts & Architecture63252656985975
Astronomy2609911,02941,0391
Biology444-13,1753,34853,4754
Botany56-11,6491,75361,8194
Business & Economics24401,0751,14461,1975
Chemistry160-15,4705,72055,9494
Education27409611,02371,0806
Engineering61342,9823,17063,3044
Food Science3701,8051,90962,0115
General Science8111,6871,78661,8594
General Works98029730733184
Geography9611,5961,70371,7784
Geology7802,7262,88162,9874
Heath Sciences1,23011,6881,81271,8854
History399448351365395
Language & Literature337-248451565374
Law231-140342554424
Library Science82-173277257983
Math & Computer Science275-12,0942,20052,2743
Military & Naval Science39163667877196
Music91222423972494
Philosophy & Religion319-335236853813
Physics18624,0534,25154,4084
Political Science120175780368425
Psychology178-11,0071,07571,1053
Recreation37092899171,0506
Social Sciences50288094379531
Sociology35401,0471,11571,1564
Technology6702,1592,26952,3594
Zoology122-11,5531,59931,6221
TOTAL/AVERAGE6,61961,6361,73461,8034
SOURCELJ PERIODICALS PRICE SURVEY 2021

Informa (Taylor & Francis) reported continued strong demand for its OA products and robust full-year revenue, while SAGE signed national Read & Publish agreements with academic libraries in Germany, Sweden,
and Switzerland, and launched a new portal to support OA workflow. Wiley purchased Hindawi with the intent to strengthen its growing position in the global research industry, particularly in China, one of the world’s fastest-growing research markets. The acquisition of Hindawi doubles Wiley’s OA journal portfolio.

While large publishers have made it to 2021 unscathed, smaller publishers and academic societies will be hit harder, particularly in the United States, where the lack of a national funding strategy will make it difficult to balance costs between institutions that publish and those that read. Though many publishers agreed to freeze or reduce price increases for 2021, decreased library collections budgets means that libraries will undoubtedly be forced to cancel titles with lower usage or a lower impact factor—bad news for smaller houses that may rely on a steady income stream to support their transition to online and/or OA. For 2022, libraries will undoubtedly drop print subscriptions faster than ever before, placing small and niche publishers and societies under increasing pressure to shift all content online. Whether the Subscribe to Open (S20) model of OA will work for these smaller players remains to be seen. The recently formed Subscribe to Open Community of Practice may provide the necessary support for them to offer open content in some form.

Regardless of what model is used, OA offerings will continue to grow. Simba Information estimates that, by 2024, OA journal revenue will represent 9 percent of the market, for an OA market size of $1.1 billion. Such growth is not surprising, given the jump in article submissions over the past year. At Elsevier, for example, the number of article submissions grew over 25 percent in the past year to almost 2.5 million, nearly double the total number of submissions received just five years ago, while the number of articles published was 40 percent higher.

For large publishers, any declines in profits from publishing are being offset by investments in products that support other parts of the research life cycle. No longer just publishers, these “research support and lifelong learning technology” companies continue to diversify by investing in sophisticated information-based analytics, research, and learning support tools. In 2020, Elsevier acquired Shadow Health and SciBite, Springer acquired Dentallect, Wolters Kluwer launched Lippincott Connect, and Informa folded F1000 Research into its Taylor & Francis unit. Not to be outdone, Wiley purchased mthree, Knewton Alta, and zyBooks. Independent initiatives such as Chronos and the OA Switchboard promise to assist authors, publishers, libraries, and institutions in managing OA payments, but it’s conceivable that large publishers will move into this area eventually.

TABLE 7: TITLES IN CLARIVATE ANALYTICS INDEXES COST HISTORY BY LIBRARY OF CONGRESS SUBJECT

SUBJECT AVERAGE NO. OF TITLES 2019-2021CHANGE FROM ’19–’21AVERAGE COST PER TITLE 2019AVERAGE COST PER TITLE 2020% OF CHANGE 19-20AVERAGE COST PER TITLE 2021% OF CHANGE 2021
Agriculture 1161$2,137$2,2726$2,3534
Anthropology45-164167867094
Arts & Architecture 96049152375515
Astronomy 1402,1342,24352,2771
Biology38703,8234,02754,1633
Botany 3002,6632,83162,9334
Business & Economics53761,9322,03352,1084
Chemistry 14406,1676,42146,6814
Education 16301,2121,30381,3665
Engineering 32813,9854,22764,3904
Food Science 2203,2193,41463,5564
General Science 5502,0552,18562,2593
General Works71027228442902
Geography8502,2712,41262,5054
Geology6702,9783,14863,2533
Health Sciences1,01802,2202,36162,4604
History330452055365815
Language & Literature 445246649365155
Law100150853355452
Library Science 43-19501,00661,0333
Math & Computer Science 15002,1342,20332,2392
Military & Naval Science 1301,1731,23961,2864
Music57136237953944
Philosophy & Religion206145647544924
Physics 15414,9475,18255,3092
Political Science 9601,0261,09471,1273
Psychology15701,2221,30471,3393
Recreation4109451,01371,0706
Social Sciences 5901,0541,12061,1392
Sociology29701,2091,29171,3353
Technology5703,1013,29963,4264
Zoology 7502,6242,70132,7070
TOTAL/AVERAGE5,458162,0162,12962,2064
SOURCELJ PERIODICALS PRICE SURVEY 2021

THE 2022 FORECAST

Transformative agreements will make more content openly available, but they won’t pump any more money into library budgets or promise to make scholarly communications more sustainable. In the absence of national or statewide plans for funding OA (California being the notable exception), it’s difficult to see most “publish” universities in the United States agreeing to shoulder the costs of transformative agreements to make content open for all to read, particularly when faced with permanent budget cuts. Many libraries, unable to initiate a large serials review project in time for the 2021 subscription renewal deadline, will be taking a very careful look at their title lists and packages for 2022. New products like Unsub predict the value and costs of individual journals to specific institutions, allowing libraries to determine whether a Big Deal is still appropriate for their institution or if it’s time to unbundle. These value-added service offerings will become increasingly important as libraries look to align their expenditures with a new reality.

The past year affirmed a lot about libraries’ ability to adjust to a strange new world. Libraries quickly found creative and innovative ways to provide alternate access to physical collections and services. The complimentary access many publishers provided to subscription collections during the first few months of the pandemic only further whetted users’ appetites for full OA. With users now habituated to online delivery and open collections, “collection” strategies will become “connection” strategies, and libraries will increasingly facilitate access to content outside their local licensed collection. (For example, the Midwest-based Big Ten Academic Alliance recently announced that it would treat the separate collections of the 14 university libraries as a single collection.) A growing interest on campus in access to datasets and systems that support the entire research lifecycle provides an opportunity for libraries to show their expertise in knowledge management.

For the first time in a decade, libraries can anticipate subscription price increases of less than 6 percent: 3-4 percent is predicted for 2022. If a local serial portfolio skews toward large publishers, then the increase will be toward the 4 percent level. But with most institutions preparing for further collection cuts, even such a modest increase is not sustainable. Supported by faculty and emboldened by seeing the goals of Plan S and OA2020 start to come to fruition, libraries will be likely more prepared than ever to walk away from the table. Publishers will need to sharpen their pencils.

TABLE 8: 2022 COST PROJECTIONS BY BROAD SUBJECT

 NO. OF TITLES% OF LIST2021 COST% OF COSTAVG. COST PER TITLEPROJECTED % OF INCREASEPROJECTED 2022 COST% OF COSTPROJECTED OVERALL % INCREASE
ARTS AND HUMANITIES CITATION INDEX      
U.S.42534$120,9610$2852.9$124,469204.6
INTERNATIONAL81966488,642805975.0513,07480 
          
SOCIAL SCIENCES CITATION INDEX      
U.S.81341836,997281,0303.6867,128283.7
INTERNATIONAL1,161592,144,611721,8473.82,226,10672 
          
SCIENCE CITATION INDEX       
U.S.966433,079,351363,1883.93,199,445373.5
INTERNATIONAL1,274575,372,050644,2173.25,543,95663 
          
PROJECTED OVERALL INCREASE FOR ALL TITLES IN CLARIVATE ANALYTICS INDEXES:  3.6%
SOURCELJ PERIODICALS PRICE SURVEY 2021

VALUE OF JOURNALS

Journal price data is important for budget management processes, but price alone is not the sole factor determining value. Metrics such as Impact Factor are important in assessing value, and similar metrics will only increase in importance. Improvements in usage data gathering, such as Counter 5, may help make qualitative assessments of scholarly publishing. Data-based decisions will be very important in determining values as libraries actively manage their information resources.

There are flaws in the Impact Factor, but nothing has arisen to replace it. This year the survey continues to explore the relationship between prices and metrics such as Impact Factor, Eigenfactor, and Article Influence Score. The relationship between serial prices and citations was explored with interesting results.

TABLE 9: COMPARISON OF AVERAGE PRICE OF TITLES IN CLARIVATE INDEXES GROUPED BY PRICE TO IMPACT FACTOR, ETC.

PRICE BANDNO. OF TITLESAVERAGE PRICE 2021% PRICE INCREASE 2020–21AVERAGE LATEST IMPACT FACTORAVERAGE EIGENFACTORAVERAGE ARTICLE INFLUENCE SCOREAVG. COST PER CITATION
Less than $6001,776$3382.61.560.00170.62$0.20
Between $600 and $1,0501,6968113.62.080.00350.780.29
Between $1,050 and $1,7501,6411,3663.02.470.00590.870.30
Between $1,750 and $3,1501,5092,3373.33.160.01101.010.29
Greater than $3,1501,8776,6373.83.590.01751.080.43
SOURCELJ PERIODICALS PRICE SURVEY 2021

To examine the relationship between price and value, the titles in the Scopus index for 2020 were divided into broad price categories. The selection of categories was based on median prices with standard deviations and those price bands remain in use for comparison. The average for Impact Factor, Eigenfactor, and Article Influence Score for all titles in a price range was compared to the averages in the other price bands. The results are displayed in the chart above (Table 9). All value metrics tended to increase with the increase in price. However, this increase was significantly less than the increase in price.

Although there were increases in the metrics for Impact Factor and Eigenfactor, the increases were not comparable to the increase in price. The average price ($6,637) for the most expensive journals was 18 times higher than the least expensive ($338), while the Impact Factor slightly more than doubled. The price increases for the more moderately priced titles were also lower than the more expensive titles, which showed close to a 4 percent increase. This analysis continues to show that higher priced titles do have higher Impact Factors and Eigenfactors, but the increase in the metrics is small when compared with the huge increase in costs.

The ratio of citations to serial costs by subject is reviewed in Table 10. For STM journals, the average prices tend to be high in comparison to other subjects. This scenario changes if the costs are divided by the numbers of citations. Chemistry has the highest average price, but the fifth lowest cost per citation. If citations are considered an indicator of value, then chemistry journals, despite high average prices, are high-value journals. Conversely, journals in philosophy, music, and history are relatively cheap but infrequently cited, so journals in those areas show the highest cost per citation.

It is not surprising that commercial publishers have higher per citation costs than other types of publishers. Commercial publishers showed a cost per citation of 35¢ and an average price of $2,345, while university presses showed 15¢ and an average price of $746, and societal publishers showed 9¢ and an average price of $1,481.

TABLE 10: COMPARISON OF SERIAL PRICES WITH RATES OF CITATION BASED ON TITLES IN CLARIVATE ANALYTICS INDEXES

SUBJECTNO OF TITLESTOTAL COSTTOTAL CITATIONSCOST PER CITE
General Science141$294,8172,089,955$0.14
Psychology212285,3881,046,6920.27
Health Sciences2,2014,637,72115,525,9800.30
Geology146371,8811,178,8670.32
Chemistry2631,442,5594,495,9050.32
Physics3071,377,6244,272,3320.32
Food Science34115,503346,8760.33
Biology7062,445,6547,182,8720.34
Engineering9603,164,2189,204,0490.34
Agriculture273477,3431,308,3660.36
Geography150305,671823,0930.37
Botany93184,050478,7880.38
Astronomy3687,385199,0240.44
Technology159499,7291,120,8730.45
Recreation5666,668134,9320.49
Business & Economics6681,353,7762,682,1600.50
Sociology355508,729889,6920.57
Zoology174355,986579,0940.61
Library Science4663,283101,8360.62
Education190258,285391,6010.66
Political Science109124,873184,2590.68
Social Sciences7390,884126,0980.72
Anthropology4549,00267,5710.73
Math & Computer Science5701,148,3451,574,7460.73
General Works1515,89221,4290.74
Military & Naval Science2229,47038,0880.77
Law10167,17383,5630.80
Language & Literature165160,576165,9040.97
Arts & Architecture2328,69529,5210.97
History147130,771129,8101.01
Music129,5468,5351.12
Philosophy & Religion3332,90125,2121.30
TOTAL/AVERAGE8,34419,889,58354,417,7680.37
SOURCELJ PERIODICALS PRICE SURVEY 2021

METHODOLOGY

The price survey, except for Table 3, uses a print-preferred pricing model based on the standard retail price for the titles in the selected indexes. Print pricing is used for consistency because not all publishers make their online-only pricing available or have a standard online-only retail price. The index contains pricing for print + online and online only, but only if those were the only rates offered. When all the data is reviewed, print only pricing is now 31 percent of the data used in these tables, so despite difficulties in getting online pricing, more journals are shifting to some form of online for their pricing, reflecting the overall decline in print.

The survey uses a combination of title sets to provide different views of the impact of inflation on libraries. Titles indexed in the Clarivate Analytics Citation Indexes (Arts and Humanities, Science, and Social Sciences) and the titles from Scopus provide data that is useful for large academic libraries. The data from these indexes is sorted by discipline and as well as by format, online vs print. Titles indexed in EBSCO’s Academic Search Ultimate database represent the titles most held in general academic and public library collections. Titles from EBSCO’s MasterFILE Complete are included to provide a data set that would be germane to smaller public and school libraries.

TABLE 1 The average price ($6,681) for chemistry titles rose 6 percent over last year and 55 percent over the average price ($4,227) reported in the 2012 Periodicals Price Survey. There were only slight shifts in relative rankings for other science, technology, and medicine (STM) subject areas. Content from the five major publishers—Elsevier, Springer Nature, Wiley, Taylor & Francis, and SAGE—continues to represent more than half (60 percent) of the titles in the merged Clarivate Analytics Indexes, but accounts for close to 75 percent of the dollar value.

TABLE 2 This is the largest sample used in the price studies (21,341 priced titles) and the larger data set makes results more reliable. Scopus data showed a 3 percent increase for 2021.

TABLE 3 Table 3 examines the titles in the combined Clarivate Analytics Citation Indexes (Arts and Humanities, Science, and Social Sciences) that offer published rates for online formats. As in Table 1, STM titles have the highest average cost, with chemistry leading the pack. The 2021 average cost was was $1,575. This was a 3 percent increase over 2020. Prices are lower in this sample, as many of the large publishers use custom quotes for online prices. Consequently, those high-price journals are not in the mix.

For comparison purposes, the rate of price increase is analyzed for 7,144 e-journal packages handled by EBSCO Information Services. Packages are a large part of the periodicals marketplace, so the rate of price increase for these is important data. For 2021, the average rate of increase was 2.12 percent, down by more than half from 4.3 percent in 2020 and 5.5 percent in 2019.


Stephen Bosch is Materials Budget, Procurement, and Licensing Librarian, University of Arizona Library, Tucson. Barbara Albee is Account Services Manager, EBSCO Information Services. Sion Romaine is Director of Acquisitions & Rapid Cataloging Services at the University of Washington Libraries.

https://www.libraryjournal.com/?detailStory=The-New-Abnormal-Periodicals-Price-Survey-2021

Posted by: bluesyemre | June 14, 2021

Photography Basics for Library PR and Marketing

Nowadays, just about everyone has a camera in their pocket. Smartphone photography has come a long way; however, many people don’t even know the basics for making a great photo. Here are a few basic steps to making a great image with your smartphone:

  1. Make sure your smartphone lens is clean. We keep our phones in pockets, backpacks, purses, etc., and repeatedly touch the lenses. It’s a good idea to keep a lens cloth handy to wipe your smartphone lens before you use it. If you ever wonder why your smartphone images are cloudy or look hazy, it’s most likely the lens is dirty.
  2. Take multiple photos and select the best one to edit. Image composition can change greatly just by moving your camera by a foot or more so move around and take lots of photos to see how your composition changes.
  3. Use your smartphone’s editing tools or an image editing app such as Camera+ to crop and adjust the colors or to add a filter.

There are some wonderful tutorials on YouTube as well as some interesting photography magazines and books available at your public library’s website (usually on Overdrive or similar library service). Here are a few you might be interested in:

  1. Photography Basics in 10 Minutes (YouTube) – this is a great overview of photography basics to try shooting your photos in manual mode. Many people with a good digital camera will use the auto feature, but it’s important to experiment with various settings.
  2. 8 IMPORTANT Composition Tips for Better Photos (YouTube) – this video will make you think more about how to frame an image and how light and background play a part in photography. The key is to practice and take time to learn more about your own feelings when it comes to what makes a great image.
  3. Amateur Photographer – this is a British magazine that provides articles on equipment reviews, photographic technique, and also shares profiles of professional photographers. Check your local public library to see if you can access it online for free through Overdrive/Libby.

The image I created for this post was first taken with my Canon EOS RP digital mirrorless camera, then edited in Pixlr Express, then the quote was added in Canva. Once you know how to use some of these tools, you can create great images for your library use on social media to promote your library’s programs and events. If you’re interested in a training session for your library staff on how to take better photos for your library’s marketing and PR, contact me at curtisrogersconsulting@gmail.com.

https://curtisrogersconsulting.com/2021/06/13/photography-basics-for-library-pr-and-marketing/

Posted by: bluesyemre | June 14, 2021

The topography of the #RomanEmpire, AD 117

Sedat Peker, başta Amerikalı gizemli yazar Trevanian’ın (Rodney William Whitaker) kitapları olmak üzere 40 yaş altı için kitap önerilerinde bulundu.

Sedat Peker, sonunda genç takipçileri için kitap önerisi, ve go isimli uzak doğu strateji oyunu tavsiyesi ile yine pek çok kişide şaşkınlık yarattı. Peker, konuyla ilgili şunları söyledi.

Bazı arkadaşlarımız, benim iyi bir satranç oyuncusu olduğumu söylemişler. Ben, satrançtan daha çok,
Uzak Doğu Asya’da oynanan, GO oyununun felsefesini seviyorum. Kırk yaşından küçük kardeşlerim, bu oyunun felsefesini mutlaka inceleyin.

40 yaşından genç kardeşlerim, GO oyununun felsefesini, aikido sporunun ruhunu, Trevanyan isimli, kim olduğu halen daha bilinmeyen, fakat ben cezaevindeyken öldüğünü öğrendiğim yazarın, şibumi kitabını okursanız, benim düşündüğüm akılcılık felsefesinin temelini atmış olursunuz.

Trevanyan kod isimli yazarı, kitaplarını yayınlayan yayınevinin sahipleri bile tanımamaktaydı. Kitaplarını şu sıralamayla okursanız ,en enteresan yazarlardan birinin ruhuna sahip olmuş olursunuz. şibumi, İnfazcı, Hesaplaşma, Yirminci Mil, Katya’nın Yazı, Kasaba, ve Kentte Sıcak Gece.

İnci Sokağı isimli kitap, ölmeden önceki son kitabı. Yazarın kendi hayatından betimlemeler yaptığı, okunduğunda açıkça anlaşılmakta. Serinin en son kitabı olarak bu okunursa, bütün her şey yerine oturmuş olacaktır.

Kıymetli kardeşlerim, ilk eğitimde öğrendiğimiz alfabe sayesinde kitapları okuyoruz. Sığ düşünce içinde kalmayıp, her çeşit kitabı okursak, bu kitaplar sayesinde de evrenin ruhunu okuruz. Bana inanın. Bunların hepsini deli edicem. ve bunlara zekaya saygı duymasını öğreteceğim.

Alister Crowley’i okumak, sizi maji üstadı yapmaz. Edith Piaf’ı okursanız, şarkıcı olmazsınız. Hastabakıcıların yazdığı, ruh hastalıkları hastanesindeki hastaların anılarını okursanız, deli olmazsınız. Seri katillerin hayatını okumak, sizi seri katil yapmaz.

Rahibe Teresa’yı okudunuz diye, dünyanın en iyi insanı olmazsınız. Hazreti Ali efendimizin hayatını okursanız, Alevi olmazsınız. İmam Azam Ebu Hanife hazretlerinin hayatını okursanız, bu sizi Sünni yapmaz. Tüm bunlar size, evrenin ruhunu anlamanız için basamak olur.

Devamlı, Bu kadar akıllısın, ya da bu kadar kitap okudun diyerek bazı şeyleri neden yaptığımı sorguluyorsunuz. Hepsinin bir cevabı var. Konuşacağız. hepsini konuşacağız. Sizden ricam, sağcılık, solculuk. topçuluk, popçuluk. şuculuk, buculuk. bunlar hikaye şeyler, bunlara lütfen takılmayın.

Ben size, kafamda kurguladığım, modernleşmiş Turan’ı anlattığımda, faşistlikle hiçbir alakasının olmadığını göreceksiniz. Sadece, tüm temellerinin akılcılık üzere olduğunu anlayacaksınız, ve çok şaşıracaksınız.

Ben süslü sülüyü, pambıköreni ve tüm diğerlerini deli ederken, sizlerle de bu sohbetleri devam ettireceğiz. Ülkede yaşayanların yüzde otuzyedisinin videodan haberi yok diyip, sinirleniyorsunuz. Bu çok normal, ve doğal bir şey. Boşuna sinirlenmeyin.

Amerika neredeyse dünyayı yönetiyor. Amerika’yı ise yüz bin tane akılcı adam yönetiyor. Amerika’da yaşayan, ortalama 300 milyon kişinin büyük bir bölümünün, dünyadan bihaber olduğunu bilseniz, gerçekten şaşırırsınız. Yüzde 37’ye takılmayın. Siz hedefe odaklanın. ASLAN AVINI YAPACAĞIZ..

Posted by: bluesyemre | June 14, 2021

#EsnekÇalışma Hakkında 5 Efsane

“Esneklik teoride harika olabilir ancak bizim için işe yaramıyor.”

Bu ifadeyi kelimenin tam anlamıyla yıllar boyunca teknoloji, hükümet, finans, sağlık, küçük işletme, hangi sektörde olursa olsun yüzlerce kez duyduk. Her zaman “Organizasyonumuzda esnek çalışma politikalarının işe yaraması mümkün değildir” önermesinden hareket eden birileri vardır.

Gerçekte esnek çalışma politikaları her sektörde işe yarayabilir. Pandeminin son on iki ayı bunu kanıtlıyor. Aslında yakın tarihli bir Harvard Business School Online araştırması çoğu profesyonelin evden çalışırken daha iyi performans gösterdiğini ve yüzde 81’inin ya ofise dönmek istemediğini ya da pandemi sonrası hibrit bir çalışma programını tercih edeceğini gösterdi. Bununla birlikte esnekliğin her zaman herkese uygun olmadığını kabul etmek önemli.

5 Unsur Efsanesi

“En iyi adayları işe alabilir, elde tutma oranlarınızı ve kârınızı artırabilir ve nispeten basit ve ucuz bir girişimi bir araya getirerek inovasyonu ilerletebilirseniz, neden daha fazla kuruluş esnek politikalar geliştirmedi?” diye merak ediyor olabilirsiniz. Covid-19 salgın tecrübesinden sonra bu soruyu görmezden gelmek kuruluşlar için daha da zor olacak.

Esneklik söz konusu olduğunda korkunun birçok kuruluş için engeller oluşturduğuna inanıyoruz. Şirketler ya korkuyla eylemsiz kalıyor ya da odaklanıyorlar. Şirketlerin zorlu zamanlardaki dayanak noktası odaklanmaktır. Organizasyonlarla esneklik konusunda çalıştığımız yıllarda, neden esnek bir politika uygulamadıklarına dair sayısız mazeret ve efsane duyduk. Aslında, Diversity & Flexibility Alliancebu efsaneleri şu beş unsuru kaybetme korkusu olarak özetliyor:

  1. Kontrol kaybı
  2. Kültür kaybı
  3. İşbirliği kaybı
  4. Katkı kaybı
  5. Bağlantı kaybı

Korkuların Üzerine Gitmek

1. Efsane: Kontrol Kaybı

Yöneticiler genellikle Pandora’nın kutusunu açıp bazı çalışanların esnek çalışmasına izin verirlerse tehlikeli bir örnek oluşturacaklarından endişe duyarlar. Birkaç çalışanın evden çalışmasına izin verirlerse ofisin her zaman boş olacağından ve kimsenin çalışmayacağından endişe ederler. Bunun çözümü yapı ve netliktir. Esneklik politikalarını doğru tasarlayan ve uygulayan herhangi bir kuruluşun hemen hemen hiçbir şey kaybetmeyeceğini garanti edebiliriz.

Organizasyonunuzun kontrolünü ve sorunsuz çalışmasını sürdürmek için standartlar belirlemeniz ve bunları açıkça bildirmeniz zorunludur. Kuruluşlar, sunulan esneklik türleri (örneğin, uzaktan çalışma, azaltılmış saatler, asenkron programlar, iş paylaşımı ve/veya sıkıştırılmış çalışma haftaları) hakkında net yönergeler sağlamalı ve sistemin adil olmasını sağlamak adına esneklik için merkezi bir onay süreci oluşturmalıdır. Her ekip üyesinin ne zaman ve nerede çalıştığını takip etmek için bir takvim sistemine sahip olmak da yararlıdır. Ayrıca, esnek bir programda çalışanlardan, onları denetleyenlere ve diğer tüm iş arkadaşlarınıza kadar herkesi bu standartlar konusunda eğitmeyi üstlenmelisiniz. Eğitim ve öğretim, ekibinizin çalışanların dezavantajlı olduğu veya esneklikleri nedeniyle daha az kendini adamış görüldüğü “esneklik damgasından” kaçınmasına yardımcı olacaktır. Ayrıca eğitim kuruluşların esnekliği destekleyen başarılı sistem ve yapıların sürdürülmesini sağlamalarına yardımcı olabilir.

2. Efsane: Kültür Kaybı

Her çalışanı her gün görememeniz ve her gün insanlarla öğle yemeği yiyememeniz, şirket kültürünün esnek çalışma yüzünden kaybolacağı anlamına gelmez. Ancak ekiplerin yüz yüze veya video konferans yoluyla düzenli olarak bir araya gelmesi önemlidir. Alliance‘da, şirketlere ve firmalara önce kültürün kendi bireysel organizasyonları için ne anlama geldiğini tanımlamalarını ve ardından bu kültürü hibrit veya sanal bir ortamda nasıl sürdürebileceklerini belirlemelerini öneriyoruz.

Birlikte çalıştığımız birçok kuruluş, pandemi sırasında aylarca süren uzaktan çalışma sürecinde kültürü korumanın yaratıcı yollarını bulduklarını bildirdi. Birçok Alliance üyesi, topluluğu korumak için sanal egzersiz dersleri, yemek pişirme dersleri, happy hour’lar ve takım kurma egzersizleri gibi sosyal etkinlikler düzenledi. Ayrıca ilişkiler geliştirmek, etkinliklere katılmak ve meslektaşlarla bire bir zaman geçirmek için herkesin fiziksel olarak mevcut olduğu günlerden yararlanmak önemlidir.

3. Efsane: İşbirliği Kaybı

Esnek bir programla çalışan ekipler düzenli toplantılara ve sürekli iletişime bağlı kaldıkları sürece işbirliğinden taviz verilmeyecektir. Tüm ekip üyelerinin iletişimi sürdürmesi (çevrimiçi olsa bile), tüm projeleri takip etmesi ve e-postalara ve telefon görüşmelerine yanıt vermesi önemlidir. Kişisel iletişimi ve ilişkileri sürdürmek için uzaktan çalışan ekiplerin de ara sıra yüz yüze görüşmelerini her zaman tavsiye ediyoruz. İşbirliğinin başarılı olması için uzaktan çalışanlar ofiste çalışanlardan daha yüksek bir seviyede tutulmamalıdır. Ek olarak, işbirliğini geliştirmek için teknoloji kullanılmalıdır. Örneğin, şirketler beyin fırtınası toplantıları için ekipleri bir araya getirdiğinde sanal tartışma odaları küçük grupların işbirliğini kolaylaştırabilir ve tüm seslerin duyulmasını sağlamaya yardımcı olabilir. Bazı organizasyon liderleri, planlanmamış geribildirim ve resmi olmayan işbirliği için düzenli sanal ofis saatleri de belirlediler.

4. Efsane: Katkı Kaybı

Liderlerin sık sık, “Çalışanlar fiziksel olarak ofiste masalarında değilse, o zaman gerçekten çalıştıklarını nasıl bileceğiz?” dediğini işitmişizdir. Ancak bugünlerde bilgisayarlarda çevrimiçi alışveriş platformları, Instagram, Facebook gibi sonsuz sayıda dikkat dağıtıcı bulunduğundan çalışanlarınızın ofiste olsalar bile masalarında ne yaptığını gerçekten bilmiyorsunuz. Aslında çalışanlarınız gözlerinizin önünde (esneklik sunan!) yeni bir iş arıyor olabilirler. Her bireyden ne beklendiğini net bir şekilde belirtmek ve işi beklenen zaman çerçevesinde tamamlayacaklarına güvenmek önemlidir. Tüm çalışanlar, ofiste geçirilen zamandan ziyade, yaptıkları işin kalitesi ve açıkça tanımlanmış performans hedeflerine ulaşma yetenekleri üzerinden değerlendirilmelidir.

5. Efsane: Bağlantı Kaybı

Teknoloji artık insanlara günün herhangi bir saatinde, hemen hemen her yerde bağlantı kurma olanağı sağlıyor. Toplantılar sayısız videokonferans uygulamaları aracılığıyla gerçekleştirilebiliyor. Ek olarak, takvim paylaşma uygulamaları ekip programlarını koordine etmeye ve ekip üyelerinin uygunluk durumunu bilmeye yardımcı olabilir. Network oluşturma etkinlikleri bile artık sanal olarak yapılabilir. Örneğin, ekip üyelerimizden biri pandemi sırasında network kurmak ve mentorluk fırsatlarını sürdürmek için ortaklar arasında resmi olmayan sanal kahve sohbetleri planlamak için bir sistem oluşturdu.

Çalışanlarınızın ve hissedarlarınızın yüz yüze, karma veya yalnızca sanal bağlantı açısından neyi tercih ettiğini bilmek önemlidir. BNI tarafından dünyanın dört bir yanından 2 bin 300’den fazla kişiyle yakın zamanda gerçekleştirilen bir ankette, network kuruluşu katılımcılara toplantılarının yalnızca yüz yüze, yalnızca çevrimiçi veya çevrimiçi ve yüz yüze toplantıların bir karışımı olmasını isteyip istemediklerini sordu. Ankete katılanların üçte biri, tamamen yüz yüze toplantılara geri dönmek istediklerini söyledi. Ancak, yüzde 16’sı yalnızca çevrim içi toplantılara bağlı kalmak istedi ve ankete katılanların neredeyse yüzde 51’i hem yüz yüze hem de çevrimiçi toplantıların bir karışımından yanaydı. Bu, kuruluşun tam üçte ikisinin, çevrimiçi toplantıların bazı yönlerinin gelecekte standartları haline gelmesini tercih ettiklerini söylemesiyle pandemi öncesi kurumsal uygulamadan yenisine önemli bir geçiştir.

Yakın tarihli bir 2021 KPMG CEO Outlook Pulse Survey, dünyadaki büyük şirketlerin CEO’larının neredeyse yarısının bu yıl “normale” dönüş görmeyi beklemediğini ortaya koydu. Belki de pandeminin iyi yanı kurumsal liderlerin bu beş unsura yönelik korkularının üstesinden gelmesi ve artık esnekliğin işe alım ve elde tutma çabalarına (üretkenlik ve kârlılıktan bahsetmeye gerek dahi yok) nasıl fayda sağlayabileceğini anlayacak olmaları olacaktır.

Manar Morales ve Ivan Misner

https://hbrturkiye.com/blog/esnek-calisma-hakkinda-5-efsane

Posted by: bluesyemre | June 14, 2021

Üç Kurşunluk Opera (#Ortaoyuncular 1995)

29 Ocak 1728 yılında, Londra’da ilk kez sergilenen, John Gay’in yazdığı, Barrett’in müziklerini yaptığı The Beggar’s Opera (Dilenciler Operası), 1923’te yeniden oynanınca, 1926’da Elizabeth Hauptmann bu bilinmeyen oyunu almancaya çevirir. Bu çeviriyle oyunu keşfeden Bertolt Brecht, eseri uygulamaya karar verir. Müziklerin yapımını Kurt Weill üstlenir.
1928-29 tiyatro döneminde, Berlin’de Schiffbauerdamn Theater’da, büyük bir başarı elde eder. 200 kereden fazla sergilenir…
Brecht’inki, John Gay’in Dilenciler Operası’nın, tam 200 yıl sonra güncelleştirilmesiydi.
Ben Brecht’inkini 67 yıl sonra güncelleştirirken, zaman zaman John Gay’in Dilenciler Operası’na da yaklaşıyorum. Örneğin 267 yıl önce oynanan özgün eserde Sustalı Mack, halk dostu bir eşkiya iken, Brecht’de sıradan bir hırsızdır. Bizim Binbela Mahmut da, kemalist bir gangsterdir. Ama Brecht’ten çok uzaklaşmıyoruz, bizim oyunumuzda da, yanlış karakterler doğru şeyler söylüyorlar.
Ve fakat, Üç Kurşunluk Opera bir opera değildir. Bir Brecht “çalışması değildir. Brecht’in Kel Hasan Efendi’ye yakın olduğu kadar epik bir ortaoyunudur.

Ferhan Şensoy

yazan ve yöneten: Ferhan Şensoy
müzik: Alper Maral – Selim Sesler – Ferhan Şensoy
giysi: Derya Baykal Şensoy
dekor: Ferhan Şensoy
orkestra: Alper Maral – Selim Sesler – Hasan Köseoğlu
yönetmen yardımcıları: Pınar Alsan – Süleyman Öztürk – Saygın Delibaş
ışık: Kemal Bigeç – Erdem Saran
sahne sorumluları: Yücel Şahin – Mustafa Şahin – Mehmet Çakmak – Hasan Ünaldı
fotoğraf: Hezarfen Fotografya
afiş: Ferhan Şensoy
afiş-program-basım: Tayf Ofset

ilk oyun: 4 Mart 1995 Cumartesi 15.30

gibi yapanlar

  1. Kancalıiğnelikız: Pınar Alsan
  2. Kancalıiğnelikız: Rana Hima
  3. Kancalıiğnelikız: İlki Güneş
  4. Kancalıiğnelikız: Tilbe Salim
    İffet Namus: Derya Baykal Şensoy
    Metal Jale: Şükran Dedeman
    Simitçi: Orhan Ertürk
    Jetoncu: Saygın Delibaş
    Su Satan Tip: Resul Demir
    Adamı Şefik: Levent Ünsal
    Binbela Mahmut: Ferhan Şensoy
    Fikret: Hakan Bilgin
    Necat: Hakan Altuntaş
    Dönme: İlki Güneş
    Özdemir: Erkan Üçüncü
    Taşkafa: Orhan Ertürk
    Fedai: Özkan Aksu
    Serçe Ziya: Süleyman Öztürk
    Zambak Namus: Ayşen Aydemir
    Tayyar Namus: Settar Tanrıöğen
    Kadri: Saygın Delibaş
    Konu Mankeni Kız: Tilbe Salim
    Nikah Memuru: Erkan Üçüncü
    Gonca: İlki Güneş
    Gül: Pınar Alsan
    Yasemin: Rana Hima
    Markacı: Hakan Bilgin
    Özgür: Saygın Delibaş
    Selim: Hakan Altuntaş
    Şerif: Resul Demir
    Leyla: Tilbe Salim
    Gardiyan: Erkan Üçüncü
    Nusret: Hakan Altuntaş
    Ayşe: Pınar Alsan

Çekim ve restorasyon: Bengitek – Ömer Şahin – http://www.bengitech.com

Abone olmayı ve zilin sesini açmayı unutmayın!

Ders çalışmak için motivasyon mu arıyorsun? Evde ders nasıl çalışılır? Çalışmak için motive olamıyor musun? Çalışmak istemediğin zamanlardan nasıl çalışabilirsin? Çalışmak için motivasyon tekniklerine mi bakıyorsun? Hepsi yalan 🙂 tek bir gerçek var o da fakir olman 🙂 bu nedenle de zaten çalışmak dışında başka çaren ve seçim hakkın yok. Bu gerçeği bilmek başlarda seni üzecek olsa da emin ol uzun vade de tek gerçek bu.. Gerçekler acıdır ama insan belirli bir süre sonra acıyı da sevmeye başlıyor 🙂

Grup @Gündoğarken ile içinden tramvay geçen bir sohbet gerçekleştirdik. 1986 yılında sahnelediğimiz İçinden Tramvay Geçen Şarkı oyununu konuştuk ve şarkılarını çaldık. İyi seyirler!

Müzelerin Geleceği: İyileşme ve Yeniden Düşleme
ICOM Türkiye, Kültür Varlıkları ve Müzeler Genel Müdürlüğü, Müzeciler Derneği

Moderatör:
Mine SOFUOĞLU (Rahmi M. Koç Müzesi Müdürü- Müzeciler Derneği Yönetim Kurulu Üyesi ve İstanbul Bölge Temsilcisi – ICOM Türkiye Üyesi)
Açılış Konuşması:
Bülent GÖNÜLTAŞ (KVMGM Müzeler Dairesi Başkanı – ICOM Türkiye Başkan V.)
Konuşmacılar:
Rıdvan GÖLCÜK (Troya Müzesi Müdürü-Müzeciler Derneği Bölge Temsilcisi-ICOM Türkiye Üyesi)
“Çağdaş Dünyada Müzeler Neyi Başarabilir? Troya Müzesi Örneği”
Dilek YILDIZ KARAKAŞ (Bursa Müze-Müdür Yardımcısı – ICOM Türkiye Kurumsal Üyesi)
“Bursa Müze’de Dijital Dönüşüm”
Maide KASAPOĞLU (Özel Doğançay Müzesi-Müze Sorumlusu – ICOM Türkiye Kurumsal Üyesi)
“Müzeler ve Çevre”
Dr. Dilek KARAAZİZ ŞENER (Özel Hacettepe Sanat Müzesi Müdür Yardımcısı – ICOM Türkiye Üyesi)
“Üniversite Müzelerini Dijital Erişim Kaynakları ile Yeniden Düşünmek”
Uğur DEĞİRMENCİOĞLU (Kurumsal Tasarım, Strateji ve Yönetim Danışmanı )
“Müzenin Kurumsal Tasarımı ve Enstitü Müze Yaklaşımı”

Müzelerin Geleceği: İyileşme ve Yeniden Düşleme
ICOM Türkiye, Kültür Varlıkları ve Müzeler Genel Müdürlüğü, Müzeciler Derneği

  1. Gün Programı
    Moderatör:
    Ömer Faruk TÜRKAN (Konya Müzesi Müdürü – ICOM Türkiye Milli Komite Üyesi)
    Konuşmacılar :
    Seher TÜRKMEN (Alanya Müzesi Müdürü – ICOM Türkiye Milli Komite Üyesi)
    “Müzeler Günü- Dünü-Bugünü-Yarını”
    Nazan GEZER (Özel Erimtan Arkeoloji ve Sanat Müzesi Müdürü – ICOM Türkiye Kurumsal Üyesi)
    “Müzelerin Toplumsal/Sosyal Rolü ve Sürdürülebilirlik”
    Gülşen ÖZEK BİLİCİ (Özel Tire Kent Müzesi Müdürü) (Katılım Sağlayamadı)
    “Müzelerin Toplumsal/Sosyal Rolü ve Sürdürülebilirlik”
    Prof. Dr. Fethiye ERBAY (İstanbul Üniversitesi- Müze Yönetimi Ana Bilim Dalı Başkanı – ICOM Türkiye Üyesi )
    “İklim Değişikliğinin Etkisinde; Müzelerin Sürdürülebilirliği”
    Canan CÜRGEN (Müzecilik Meslek Kuruluşu Derneği Başkanı- ICOM Türkiye Üyesi)
    “Müzelerin Toplumsal/Sosyal Rolü ve Sürdürülebilirlik”

Müzelerin Geleceği: İyileşme ve Yeniden Düşleme
ICOM Türkiye, Kültür Varlıkları ve Müzeler Genel Müdürlüğü, Müzeciler Derneği

Moderatör:
Özgür ÇOMAK (Gaziantep Müzesi Müdürü- Müzeciler Derneği Bölge Temsilcisi – ICOM Türkiye Üyesi )
Konuşmacılar:
Abdulbari YILDIZ (Aydın Müzesi Müdürü)
“Müzelerin Toplumsal/Sosyal Rolü ve Sürdürülebilirlik”
Nihat TEKDEMİR (Özel Yapı Kredi Müzesi Müdürü – ICOM Türkiye Üyesi)
“Müzelerde Dijital Dönüşüm/Dijitalleşme/Teknoloji”
Murat BOZCU (Galata Mevlevihanesi Müzesi Müdürü)
“Galata Kulesi Müzesi Özelinde Yeni Müzecilik Uygulamaları”
Cihan KILINÇKAYA (Özel İllüzyon Müzesi Müdürü)
“Müzeler ve Dijitalleşme”
Dr. Ayşe Füruzan CAMAN (Müzeciler Derneği Bölge Temsilcisi-İzmir Resim Heykel Müzesi ve Galerisi Müdürü- ICOM Türkiye Üyesi)
“Müzelerin Toplumsal/Sosyal Rolü ve Sürdürülebilirlik”

Müzelerin Geleceği: İyileşme ve Yeniden Düşleme
ICOM Türkiye, Kültür Varlıkları ve Müzeler Genel Müdürlüğü, Müzeciler Derneği

Moderatör:
Serkan GEDÜK (Kocaeli Müzesi Müdürü- KÜMAD Başkanı-ICOM Türkiye Üyesi)

Konuşmacılar :

Erol USLU (Van Müzesi Müdürü – Müzeciler Derneği Bölge Temsilcisi)
“Müzelerin Toplumsal/Sosyal Rolü ve Sürdürülebilirlik”
Cengiz TOPAL (Efes Müzesi Müdürü – ICOM Türkiye Milli Komite Üyesi)
“Müzelerde Yeni Yaklaşımlar: Kültür Turizmi ve Müze İlişkisi”
Levent TÖKÜN (ICOM Türkiye Öğrenci Üyesi)
“Yasa Dışı Eser Ticareti ile Mücadelede Müzelerin Rolü”
Ali Armağan DALOĞLU (Müze Kumbaram Sergi Sorumlusu ve Yürütücüsü)
“Müze Kumbaram, Kumbaramdaki Oyuncaklar Oyun Bahçemde-Hibrit
Etkinlik”
Dr. Emek YILMAZ (Özel Bursa Fetih Müzesi- Müze Sorumlusu- ICOM Türkiye Üyesi)
“Başarı ve Zorluklarıyla Panorama 1326 Bursa Fetih Müzesi’nde Dijital
Dönüşüm”

https://kvmgm.ktb.gov.tr/TR-288617/18-19-20-21-mayis-2021-muzeler-gunu-ve-haftasi-webinar-.html

Posted by: bluesyemre | June 11, 2021

The Future of Work: How to Collaborate with Purpose

We spoke to Square on how the 2021 Webby Winner works with external partners to create powerful branded content.

For the past year-and-a-half, as people have endured the challenges of an ongoing pandemic, companies have been called to collaborate in new ways. From adopting new tools for remote workflows, to rethinking when to be synchronous with a distributed team. Moreover, brands and their partners have been called to produce content while seriously considering its impact.

This is the final part of The Future of Work series, made in partnership with MarketerHireBelow we explore how 2021 Webby Winner Square is creating branded content in a world that is increasingly concerned with purpose, and how they find the right collaborators to get it done. 

Produce Work with Purpose

The past fifteen months have forced brands to implement digital-first strategies, while also creating with more empathy. This shift has benefited not only the work companies create, but also their employees — nearly 50 percent of US-based employees reported that the pandemic has caused them to rethink the purpose of their work, according to a 2020 McKinsey study. The end result? An acceleration of creative work that highlights authentic and diverse stories, and gives back.

Family-run restaurant Five Loaves Eatery is a mainstay on Chicago’s South Side. Historically, for most Black families with dreams of departing the South, Chicago represented a land of liberation and economic prosperity. Now, after decades of systemic and environmental oppression, Constance of Five Loaves Eatery, and the community she serves, is setting up the South Side of Chicago for a comeback. From financial struggles to fires, this small business remains a survivor with the support of its community, and a dedication to legacy. “Black and Brown girls and boys are watching. I want to see them blossom. I want to see them owning their own, to reinvest in our own neighborhoods.” —Constance Simms-Kincaid, owner Five Loaves Eatery

Months into the pandemic further strengthened the reach of companies that were already doing this work, like Square. Since 2016, the financial services and digital payment company has told authentic stories of diverse entrepreneurs that are central to its brand values, like Sister Hearts and Black Owned, both Webby Award-recognized films and series. This work is possible with the right external collaborators, and an agreed upon set of values.

According to Square’s Global Head of Creative Justin Lomax, they found both in production company Even/Odd, which led to the creation of “Sister Hearts”, its film on a Black woman entrepreneur. “With work like this, we’re looking for more than production services and a director for a one-off project. We want to collaborate with them to develop the work from the initial ideation, through the final edit.”

Find the Right Partners for Your Collaboration Style

When looking to create meaningful content, like Square’s “Black Owned” series that shares the experiences of Black business owners in the Midwest and South, finding the right partners that share your vision—and collaboration style—is imperative. According to Lomax, staffing up is useful when his team has identified an opportunity to push their creative thinking.

Whether that’s an agency, a production company, or a freelancer, we see our creative partners as extensions of our internal creative team,” he said. “We aspire to collaborate with them the same way we do internally because we’re here to establish long-term relationships. In my experience, those partnerships, built throughout several projects together, establish a creative shorthand, which results in the most compelling work.”

Maryam Henderson-Uloho spent thirteen years in prison in Louisiana, seven in solitary confinement. After her release she struggled to find housing or employment. She began selling secondhand goods out of a suitcase on a street corner in New Orleans. In just three years, she grew her business to a brick-and-mortar thrift store—one that also provides housing and employment for other formerly-incarcerated women. She calls those women—and her store—Sister Hearts. “When I got out of prison, they wouldn’t allow me to open a bank account. I could not rent an apartment. I could not get a job. So I started just selling stuff out of a suitcase on the street corner. The first day I made $40. And I just kept doing that. Three years later, I have a 15,000 square foot thrift store and transition housing facility for other female ex-offenders.”

Companies in Transition Will Need Immediate Resources

Since March 2020, companies worldwide have been prioritizing agility and growth. Now, as leaders navigate the reality of hybrid work models or slow returns to the office, they must find ways to sustain their current speed and growth. For Square, tacking on both full-time and freelance resources has helped them sustain this speed.

The first step is recognizing that your team needs additional help.

“There used to be a relatively predictable annual campaign cycle to plan around, but now we’re in growth mode,” he said. Square’s internal team has doubled in the last 18 months, but they are still focused on “growing and diversifying [their] freelance talent pool and establishing new relationships with agencies and production partners worldwide.” Lomax believes all three fronts are needed to sustain a growing company.

Decide Where to Find Them

As more brands look to execute meaningful projects, from new business tentpoles to human-driven marketing, they are elevating the work of their internal teams with external contractors. Square uses an internal sourcing team within Creative Operations to build a diverse talent pool—but that isn’t the only solution to making great work. 

Our partner MarketerHire helps connect companies with pre-vetted freelance talent across content marketing, brand marketing, and more. Their pool of talent helps in-house teams across the U.S. execute on initiatives that are meaningful Their pool of talent helps in-house teams execute on larger business initiatives and meaningful projects.

https://www.webbyawards.com/news/the-future-of-work-how-to-collaborate-with-purpose/

Greg Lucas hiking in the Capay Valley, northwest of Sacramento

The California State Librarian talks about the most surprising things you can check out of a library, cool road trips around the state, plus the best local libraries to visit in California.

Greg Lucas, the California State Librarian, is a lifelong Californian—in fact, one of his first jobs was as a ride operator on the Pirates of the Caribbean ride at Disneyland. (Try to get that song out of your head after working there!)

As the state librarian—a role appointed by the governor—he believes local libraries and librarians should be storytellers for the diverse history and current times of California. “What’s been a delight, but also a challenge,” he says, “is to make sure we’re talking about all the different threads that go into weaving this incredibly colorful and rich tapestry that is the state of California.” 

Prior to being appointed to his current role in 2014, he spent 20 years as a reporter covering state politics and policy for the San Francisco Chronicle. His office is in charge of about $30 million of state and federal money that is funneled to local libraries each year. They try to solve the biggest needs—like bulk purchasing of bilingual books and improving connectivity and Wi-Fi in local libraries—first.

But he also spends a lot of time on the road visiting local libraries and as a result, knows its most beautiful roads and unique libraries to visit. 

If you’re traveling to California, you’ll want to put these special libraries on your list. As Lucas says, the “nice thing about libraries is how reflective they are of their communities.” 

In this series, we are spotlighting a destination we love—California—through the experiences of people we admire who call it home.

You’ve talked about your job as a “California storyteller.” How do you tell the stories of California through being the state librarian? 

The state library is an information hub, both for the state government and as a cultural heritage institution. We were created as one of the first three pieces of California legislation from 1850. Our charge and our mission, as we see it, is to be reflective, to be a library that reflects California. There are around 300 languages and dialects spoken here. Forty percent of the population speaks a language other than English at home; 30 percent were born in another country. California has one of the most diverse groups of people ever brought together as equals. 

You told me that you visited around 230 out of California’s 1,100 libraries. Are there specific libraries that are worth a trip? I loved the Mill Valley Public Library when I visited. It was so beautiful, with this incredible vaulted ceiling, shaded under the redwoods, and within a short walk to the center of town. 

There are definitely libraries that are architectural delights. The North Beach Library in San Francisco is on this triangular lot, and you think you’d never be able to build anything on there, but it looks like the bow of a ship. You go inside and they’ve used the space in this really smart, kind of open, but effective, way. 

If you’re coming in the back of Yosemite from Highway 395, there’s a teeny, tiny library near the Wawona Lodge. The library isn’t much bigger than my office, but there’s a nice selection of books for tourists renting a place in the summer. There’s also this unbelievable desk that used to be where you checked in at the [historic] Ahwahnee Lodge. Somebody donated it to the library. 

Libraries really are gathering places for the communities. Do you see that when you visit them? 

Governor Newsom put out a proclamation at the beginning of April declaring California National Library Week. The thing that stuck with me is he said, “They’re the hearts of their communities.”

I think people want to go to the library. It’s not like you have to go to the doctor, or the DMV, but people like to go to the library. 

There have been a number of challenges libraries have faced over the past year trying to maintain relationships with older customers, and they’ve used all sorts of really creative techniques. Some libraries would bring books or call people on the phone so the relationship was still there, like, I know you got that new detective novel you wanted, how is it? It addressed the isolation in a safer way. 

Wow, that’s great. I think that’s so important and will continue to be with this kind of mental health crisis coming out of this year and missing those connections with people. 

Well, we actually do spend a fair amount of money on mental health training for librarians, so they can help identify potential issues. And there are around 16,000 people working in California’s library system.  

You’re a former journalist and a big traveler yourself. What are some of your favorite, lesser-known spots in California that you like to visit, whether or not you’re checking out a library?

Taking the Sonora Pass from Highway 99 up and over the Sierras and coming down into Bridgeport is the most beautiful highway I’ve ever seen in California. It’s only open part of the year because of the snow and everything else. One of my favorite journeys is to Arcata—you take Highway 299 and it sort of snakes through this river canyon. 

I love Highway 89 above Tahoe. Everyone goes to Tahoe, but if you take 89 above it, the first place you come to is Sierraville, where if 200 people live there, I’d be surprised. It’s in the center of this basin, this enormous bowl, one of the biggest valleys of its kind in the continental United States. There’s a lot of ranching there, so for whatever reason, every third fence post has a red-tailed hawk sitting on top of it. You’re driving along and they’re kind of looking at you, that great birds-of-prey look, like you’re not going to mess with me. 

If you keep going up 89, you eventually connect with 49, which is the highway that goes through all the gold country, the spine of the foothills of California, which is another terrific drive.  

And if you keep going, like towards Alturas, which is Modoc County, you’ve gone through all these pine trees and forests, and you’re still at 6,000 or 7,000 feet, and you see something that is kind of like a desert. It’s not exactly a desert, but it’s certainly not a pine forest. There are all these different microclimates scattered across the state. 

What are some of the more surprising things that libraries offer? 

You can come to the library and check out sewing machines, or tools. Like in Berkeley, there are these craftsman houses from the 1920s and ’30s, and a lot of the work you need to do on these houses requires specialized tools, and they’re very, very expensive. At the Berkeley Public Library, they have a tool lending library of all of these special tools if you’re fixing your house.

The public library in La Jolla has a biotech lab. They advertise what they’re going to do on events pages and it’s sold out within five minutes. They changed the DNA of a jellyfish in one of the lab rooms to red, white, and blue for July Fourth. 

https://www.afar.com/magazine/talking-to-the-california-state-librarian

Delilsiz “Dedin” ve “Söyledin” Söylemi Bir İspat Yöntemi Değildir

Son dönemde mizahî boyutu ön plana çıksa da kişilere isnat edilen söylemlerin ispatı için “dedin” ve “söyledin” tarzı ifadelerin giderek daha sık kullanılmaya başlandığına şahit oluyoruz.

Örnekleri sunmadan evvel, bir iddiaya ilişkin ispat mükellefiyeti hususuna değinmekte fayda var. Müddei iddiasını ispatla mükelleftir. Bir şahsa atfedilen ifadeler bizzat ilgili kişi tarafından tekzip edilmişse ispat külfeti iddiayı atan kişinin üzerindedir. İlgili şahsın reddinin ardından “dedin”, “söyledin” gibi söylemler ispat için yeterli değildir. Öne sürülen ifadelerin ilgili kişi tarafından dile getirildiğinin iddia sahibi tarafından ortaya deliliyle birlikte koyulması gerekmektedir. Bu delil, bir kayıt ya da güvenilirlik konusunda sicilinde sorun olmayan kişilerin tanıklığı olabilir.

Şimdi ise son dönemden popüler bazı örnekleri aktaralım…

Erbatur Ergenekon, “Beşiktaş’a Bayern Münih çıktı diye dalga geçenler önce tuttukları takımların elendiği takımlara bir baksınlar” ifadelerini kullanmadığını belirttiğinde “söyledin” söylemiyle karşılaşmıştı.

erbatur ergenekon söyledin

Bu etkileşim, “söyledin” yanıtını popüler hâle getirmiş oldu.

Erbatur Ergenekon,  ardından kendisine yöneltilen benzer spor yorumlarının kendisine ait olmadığını çeşitli defa dile getirmişti.

erbatur ergenekon dedin demedim

Eda Ece de kendisine atfedilen “Türkiye’de ünlü olmak gerçekten çok zor. İnsan ilgiden bunalıyor” cümlesini hiç kurmadığını dile getirdiğinde “dedin!” yanıtıyla muhatap olmuştu.

eda ece dedin

Olcan Adın da kendisine atfedilen bir ifadeyi reddettiğinde “dedin” itirazıyla karşılaşmıştı.

Contra1967: “Olcan Adın Futbolu Bıraktı Şu Açıklamayı Yaptı; ” Keşke Trabzonspor’dan Ayrılmasaydım Şimdi Yaptığım Hatanın Bedelini Ödüyorum. “”

 

Olcan Adın: “Cidden demişmiyim benim haberim yokta”

 

Contra1967: “Dedin”

olcan adın dedin

Kaan Kural da “demedim” feryadında birçok defa bulunanlardan olmuştu.

kaan kural demedim
kaan kural demedim

Cem Yılmaz da kendisine “Bu ülkenin en büyük sorunu 2 duble rakı içeni kafir, 2 rekat namaz kılanı da müslüman zannetmek” sözünün isnat edilmesine “Bu ülkenin en büyük sorunu bişeyler geveleyip altına bi isim yazmak olsa gerek ! Bi bitmediniz be Nerede söylemişim bunu ? Rüyanda mı ?” şeklinde tepki göstermişti.

ülkenin en büyük sorunu 2 duble rakı içeni kafir 2 rekat namaz kılanı da müslüman zannetmek

Mehmet Demirkol da “Fenerbahçe futbolla Beşiktaş’ı yenemezdi, onlar da bunu biliyordu bu yüzden kavga etmeyi seçtiler”  ifadelerinin kendisine ait olduğu iddiasına “Ben böyle bir şey söylemedim” tekzibini geçmişti.

ben böyle bir şey söylemedim

“Benim böyle bir sözüm yok” tekziplerine artık mizahen benzer yanıtların sunulduğu örneklere de şahit oluyoruz.

Ataol Behramoğlu’nun “Öğrendim ki… Bazen başkalarını affetmek yetmiyor. Bazen insanın kendisini affedebilmesi gerekir..” sözünün kendisine ait olmadığını beyan ettiği paylaşımı…

Kayserispor’un Brezilyalı futbolcusu Pedro Henrique de Hürriyet’in kendisine atfettiği “Paok, Beşiktaş’ı Eler” sözlerinin kendisine ait olmadığını beyan etmişti.

paok beşiktaşı eler

Elbette bu noktada Mehmet Ali Birand’ın sunduğu 32. Gün adlı programda Doğu Perinçek, Ertuğrul Kürkçü ve Bülent Uluer arasında yaşanan “Sen Abdülhamiti Savundun!” sözüyle hafızalarda yer edinen tartışmaya değinmemek olmaz. Delil ve kaynak talebi konusunda Ertuğrul Kürkçü’nün “çıkar göster” söylemi -üsluptan bağımsız- izlenmesi tavsiye edilen yoldur.

Doğu Perinçek: “Sen Abdülhamit’i savundun Menderesleri savundun”

Ertuğrul Kürkçü: “Savunmadım”

Doğu Perinçek: “Sen savundun”

Ertuğrul Kürkçü: “Terbiyesiz savunmadım çıkar göster”

Doğu Perinçek: “Ver göstericem”

Yeri gelmişken, Kamusal Mizah’ın “Ben Öyle Bir Şey Demedim” temalı skeciyle noktalayalım…

Sayın Emre Hasan Akbayrak moderatörlüğünde, Sayın Ayşe Müge Var, Sayın Beril Oytun ve Sayın Melis Palanci’nin konuşmacı olduğu “Kültürel Miras Koruma Çalışmalarında Yükselen Bir Ses: Uçup Gitmesin” adlı webinarın video kaydıdır.

Posted by: bluesyemre | June 10, 2021

What #GenZ really think and why you should care

Avocado on toast, adulting, “doggos”, the crying-laughing emoji, Friends, not being able to function without coffee. 

In the past year, these have all become ammunition some Gen Zers have used to #bullymillennials online. To borrow a term fast growing in popularity, all of these millennial touchstones are, in their own way, seen by the younger crowd as a bit cheugy

These recent potshots have brought the very concept of generations to the fore. 

Generations are a key way for marketers to segment their audiences. 

But a true understanding of them (and why we should use them), backed by solid data, can be hard to find. 

In our latest research, we’ve put some hard numbers behind these cultural trends and clashes. In this blog we address the following questions:

  • What’s truly distinctive about Gen Z?
  • Are Gen Z like everyone else was at their age?
  • What do they think about other generations?
  • What’s the point of generations, anyway?

How Gen Zs differ from millennials

For all of the “ok boomer” memes in recent years, the latest frontline of the culture war is Gen Z (defined as those aged 16-24 in our research) vs. millennials (those aged 25-38). 

Online posts in summer 2020 revealed how keen some Gen Zers were to distinguish themselves from their older counterparts. During that same period, Google search volume for “Gen Z” leapt above “millennials” for the first time. 

In many ways, it felt like a changing of the guard. 

Our research highlights four distinct areas where Gen Z differ from millennials. They are: anxietyhustlepolitical engagement, and visual media

These topics have been discussed elsewhere in relation to Gen Z, so it’s worth saying that not all traits commonly associated with them are backed up by our research. 

Compared to millennials, they’re less likely to describe themselves as health-conscious, or to be confident with new technology.

It’s also worth pointing out the biggest meaningful difference between the two generations is to do with life stage; 56% of millennials are married, compared to 6% of Gen Z. And twice as many Gen Zers live with their parents. But the insights below still apply when you control for those variables, showing there’s more going on beyond these characteristics than just what stage of life they’re in.

chart showing the key differences between Gen Z and millennials

Anxiety

Gen Z and millennials are equally likely to be comfortable talking about mental health, but Gen Zs are more likely to say they’re prone to anxiety. So we can assume higher incidences of anxiety are genuine, and not just a case of being more comfortable disclosing it.

Whenever we talk about Gen Z, it’s natural to reach for a phrase like “tech-fluent” or “digital natives”. It makes sense; a hallmark of their generation is not knowing a world before the internet, and this has several implications. One is that their anxiety often has a technological charge – so they’re more likely to worry about spending too much time on smartphones or social media.

Digital natives they may be, but we shouldn’t use the term lazily – it overlooks how they’re more likely to feel a kind of friction that comes with it, and how they’ve often had to develop their own structures and limits when going online. 

Hustle

In our research, Gen Z are more likely to describe themselves as adventurous, ambitious, and money-driven. Of course ambition is another quality usually linked to the simple fact of being young, and it’s easier to be all of those things while you still feel you have the time and the opportunities to pursue your goals. 

But we need to consider how technology has allowed a hustle culture to develop, thanks to a close relationship between social media and entrepreneurship that wasn’t available to previous generations.

There’s now a much shorter pathway between posting on social media and making it big. It took Charli d’Amelio, the 17-year-old “queen of TikTok” less than a year to become the first creator with 50 million followers on the platform, by far the shortest period for anyone to make that benchmark on the major social networks. And unlike others who were the first to reach that tally elsewhere (Taylor Swift on InstagramKaty Perry on Twitter), she didn’t have pre-existing fame.

The gap between bedroom creator and celebrity is smaller than ever. Even if Gen Z’s ambitious nature is shared by generations previous, technology has made it much easier for them to act on those ambitions.

Political engagement

As with ambition, political engagement could justifiably be pointed to as something almost universal among young people in most periods of history.

But our long-running Core research, conducted since 2009, allows us to do something few researchers can. We can compare how the priorities 16-24s have with how their millennial counterparts felt when they were that age in 2012.

To control for other factors (like the addition of new markets to our ongoing research), we have focused this analysis specifically on the U.S. 

chart showing the most talked about topics by young people online

As you can see, politics and environmental issues are now a bigger part of the online conversation for young people – having been close to the bottom of the leaderboard for 16-24s back in 2012. 

Another area where Gen Z is challenging tradition is with regards to gender and sexuality. 

They’re much more likely to describe their sexual orientation as bisexual, homosexual or other, which indicates more comfort with the topic. 

The number of Gen Zers who define themselves with one of those terms in the U.S., compared to millennials, is almost double.

Visual media

TikTok has become something of a shorthand to describe where Gen Z hang out online, but it doesn’t quite tell the whole story. Based on a whole series of findings across our research, we could well call them “the Instagram generation”. 

It’s their most-used social platform, the one they use most during the day, and the one they’re most likely to call their favorite. And the distance between it and the second-favorite platform is bigger than any other generation. 

What makes this particularly interesting is how it impacts their view of the world, their interests, and their beliefs. It’s another example of how changing technology and media can leave a distinct impression on generational thinking. 

A recent article in The Walrus talked about how the “richness” (think video over text) of Gen Z’s favorite social media platforms impacts their identity. It was focused on TikTok specifically, but in combination with other visual-friendly apps like Instagram and Snapchat, it underlines just what an impact these “richer” platforms have. 

The personal interests most distinctive to Gen Z are almost all the product of them using more image-based forms of social media, which means an above-average interest in music, dance, and all kinds of visual media – even something like fine art.

You might think this is down to an age-based preference for cultural activities, but that’s unlikely – they’re less likely than average to be interested in museums/galleries. 

The other aspect of visual media that defines Gen Z is memes. 

Memes are one of the most common types of content they consume and post on social media, and meme accounts are second only to people they know in the list of accounts they follow the most. 

Memes underscore the particular challenge in communicating with Gen Z online. So much of their communication style is dictated by cultural references and certain visual cues; if you want to meet them on their level, you have to do your homework and learn the lingo. 

What’s the point of generations, anyway?

The term “generation”, and different generational labels, can be used so liberally in marketing that we can sometimes forget it’s based on theory and not a fact of life in the way age is.

Our Core research gives us insights into Gen Z, and suggests why certain things are particularly relevant for this group of young people at this time. But with our recent research from GWI Zeitgeist, we wanted to tackle the concept of generations head-on, simply by asking consumers how they felt about other generations, and what shared traits made them identify most with other people. 

The results were eye-opening. If Gen Z do share traits with young people at all times in history, only a minority of the older generations see those similarities. 

Only 23% of their age neighbors, millennials, think they were similar to Gen Z at the same age. 

What’s especially interesting about these results is they’re virtually the same as when you ask people how close they feel to Gen Z at their current age. In other words, to older generations, a Gen Zer looks as alien to them now as they do when they try to imagine their younger selves at that stage of life.

Gen Z actually see more parallels between themselves and older generations than vice versa – 34% see themselves as similar to millennials. But that’s still a minority. The bulk of Gen Zers see themselves as a distinct group from older generations. 

All told, it shows how different generations feel from one another, and how important understanding their distinct worldviews is. 

Not just a new generation, but a new type of generation

Definitions of what exactly a “generation” represents can vary. But broadly speaking, most agree that a generation is a cohort of people whose attitudes and beliefs are inspired by events of significance that occur in time as they are developing. The 2008 financial crisis is usually cited in that vein for millennials, whereas for Gen Z it’s likely to be COVID-19. 

This works for the most part, but an overlooked aspect of how generations form is the influence of technology and new media. 

Online media has created new social networks and strengthened age-based ties within each generation. 

It gives people more freedom to feel part of a generation than perhaps was the case before. 

Because Gen Z are digital natives, they have been free to socialize with other people their age in a way previous generations would have found more difficult. 

Older generations relied more on social networks that were physically close to them, which would have meant a smaller pool of people to choose from, and a wider distribution of ages. Gen Zers on the other hand, can talk freely with each other across borders on social media and, as we’ve mentioned, in more visually rich ways. 

Particularly in recent months, we’ve seen the cultural aspect of being part of a generation, of being a label that people willingly apply to themselves, not something instituted by sociologists, come to the fore. Even if “Gen Z” and “millennials” started out as labels created by others, younger generations are more likely to hold onto them as a badge of pride. 

chart showing Gen Z identify more with those their age than those they share a language with

This is borne out in our research. Gen Z are more likely to say they share an identity with people their age (32%) than with people who speak their language (27%). This is an indication of just how much the internet has flattened geography for them, and enabled them to form social networks based on age and that sense of being part of a generation.

Some feel the concept of generations is essentially meaningless. But it begs the question; if generations don’t exist, why do so many people of one generation care if they’re roasted by another? 

Social media has made it easier for consumers to define themselves by seeking out like-minded tribes. It may well be that generations are, are or becoming, one of those tribes.  

Generational targeting is more more relevant than ever

Not only do Gen Zers have characteristic traits separating them from other generations, these are a step beyond how other cohorts of young people thought and felt. 

Being connected through social media has also allowed Gen Z to carve out more of a group identity for themselves than previous generations could. 

Generations will always be an imperfect shorthand in marketing, and one that has to be considered alongside other aspects of identity, like race, sex, and nationality. It should be stressed that no generation is uniform, and there are as many differences within generations as between them. 

But in trying to understand how consumers tick, it’s a good place to start. And generational targeting will be even more relevant for the next generation of consumers than it ever was. 

Access our Gen Z report

Dr Mark Richards (aka DJ Kemist) is a physicist and passionate DJ. Being from a Jamaican family, he has had to overcome discrimination throughout his career. He sees collaboration and a combination of perspectives in research as essential to making real change. We might think that science and money have nothing to do with each other, but whether it’s video games, consumer DNA kits, or even the concrete we build with, the connections are everywhere. Listen to Dr. Mitu Khandaker, Dr. John Orr, and Dr. Jason Vassy explore what happens when research and commercial interests collide.

https://www.wiley.com/network/this-study-shows-podcast/ep-15-the-buy-in

Posted by: bluesyemre | June 10, 2021

An interview with #EllyssaKroski about VR programming

Once the stuff of science fiction, augmented reality (AR), virtual reality (VR), and mixed reality (MR) are already being incorporated into library programming at hundreds of academic, public, and school libraries across the country. Ranging from simple gaming activities utilizing VR headsets to augmented reality tours, exhibits, immersive experiences, and STEM educational programs, many of these exciting ideas are collected in Ellyssa Kroski’s new book 32 Virtual, Augmented, and Mixed Reality Programs for Libraries. In this interview she talks about why she thinks these kinds of programs are a natural fit for libraries and also offers an overview of the technology.  

Congrats on the new book! Virtual reality has been around for a number of years, so what made you decide that now was the right time for a collected volume on programming?

Ellyssa Kroski: Thank you! Yes, it’s true that VR has been around for a number of years as a bleeding-edge technology but the equipment and software compatible with it hasn’t been comfortably within reach of consumers until the past few years. Now that it is, libraries have been steadily adopting it, first as an extension of their gaming programs, and more recently as a way to enhance library tours, events, and exhibits as well as to offer engaging programming.

I thought that this was a perfect time for a collected volume on programming as the technology’s continuing popularity has motivated many libraries to seek out ways that they can incorporate this into their own programs. As well, the technology has reached a significant tipping point within the library realm, providing plenty of programs, examples, and experiences for discussion, which has made a book such as this possible.

Did you have a “eureka” moment, back when the technology was really new, that convinced you that this kind of programming was a natural fit for libraries?

Ellyssa Kroski: My first experience with virtual reality was during a Playcrafting game developers’ event in 2015 held at Microsoft’s offices in Times Square, NYC. The event featured unreleased video games and I had a chance to demo a very early developer’s Oculus Rift headset and I just remember thinking that Star Trek’s holodeck wasn’t far off. I also remember getting incredibly seasick after only just a few minutes of gameplay, but wanting to jump right back in. I knew that this technology was going to be popular, and I knew that the tech would continue to evolve.

As far as a natural fit for libraries, I did indeed believe from the get-go that this was something libraries would embrace for their programming and collections since libraries have been embracing gaming for many years. What I didn’t immediately foresee were all of the additional inventive ways that libraries would be implementing this type of technology including providing educational opportunities with it, enhancing their outreach and marketing efforts, and utilizing it to develop exhibits, etc.

Very briefly, how would you describe the differences between virtual, augmented, and mixed reality?

Ellyssa Kroski: Virtual Reality encompasses simulated gaming and educational experiences that are viewed through a specialized VR headset which provides images and sounds immersing the viewer in an artificial world. Virtual reality hardware includes equipment ranging from inexpensive Google Cardboard viewers to costly Oculus Rift and HTC Vive headsets. Virtual Reality is being used in libraries for gaming programs as well as training and educational programs that utilize applications such as Google Expeditions and CoSpaces to provide virtual field trips to landmarks and art museums, driver safety programs, 3D coding environments, and even simulated space exploration. These programs may involve organizing workshops, establishing lending programs, or teaching patrons to utilize their own VR equipment.

Augmented Reality incorporates virtual information such as images and videos as overlays on top of real-world environments and objects that can be viewed through the camera on a mobile device. AR programs in libraries encompass enhancing library exhibits, creating interactive book displays, engaging history programs, guided library tours, and scavenger hunts, as well as playing games such as the wildly popular Pokémon Go. Other programs may teach patrons how to design their own augmented reality layers with free applications.

Mixed Reality is a hybrid technology combining virtual reality and augmented reality to produce new environments and visualizations. Although still bleeding edge, libraries may choose to educate patrons about this technology and accompanying equipment including headsets such as the Microsoft HoloLens and new Google Glass.

As you were putting the book together, what surprised you the most?

Ellyssa Kroski: I think most surprising was the abundance of educational programs that libraries have developed incorporating VR, ranging from art and anatomy education to immersive field trips to faraway places, cultural expedition experiences, and even programs incorporating the experience of war. Librarians have been incredibly creative and resourceful with their VR programming, and it really shines through in this volume.

Where do you see things, five years from now? Do you think this sort of technology and programming will be ubiquitous at all kinds of libraries, or will cost and expertise still be barriers?

Ellyssa Kroski: I think that five years from now librarians will have come up with another slew of outrageously ingenious applications for this technology and it will be time for a second edition! As usual budgets will come into play, but libraries have already started to sidestep these barriers by utilizing inexpensive VR equipment such as Google Cardboard and other viewers that cost as little as $10 or less as a proof of concept. And as far as expertise, librarians are constantly learning how to stay ahead of the latest trends and will continue to do so with this as with any other popular technology.

Packed with real-world ideas drawn from an assortment of different libraries, alongside best practices for hygiene, implementation, and marketing, this resource will assist libraries in offering these exciting forms of programming to their patrons.  

Bestselling tech maven Kroski is back with a timely, all-in-one guide to planning, organizing, and running virtual events in libraries. Ranging from simple gaming activities utilizing VR headsets to augmented reality tours, exhibits, immersive experiences, and STEM educational programs, these ideas include something for every size and type of academic, public, and school library. Programs encompassing new technologies such as augmented reality (AR), virtual reality (VR), and mixed reality (MR) are all included.  Complete with step-by-step instructions, a materials and equipment list, budget, and recommendations for age ranges and type of library, among this collection’s engaging programming events and educational opportunities are

  • adapting to COVID-19 by transitioning a library orientation game night to an enhanced virtual tour;
  • Oculus VR programs for patrons with physical and cognitive disabilities;
  • field trips with Classvr and Thinglink, which enable school librarians and educators to connect virtual experiences to curriculum; 
  • creating and manipulating virtual clay to sculpt with Oculus Medium;
  • leveraging VR software to stage a virtual art exhibition;
  • using VR for STEM programs, literacy programs, geography programs, and YA outreach; 
  • transitioning academic library services from traditional face-to-face, hybrid, or online approaches to a virtual world (AltSpaceVR or ASVR), helping to maximize individualized learning;
  • using a virtual environment to help students understand the impact of warfare and the implementation of power; and
  • an AR game based on the library’s catalog system.

32 Virtual, Augmented, and Mixed Reality Programs for Libraries

https://www.alastore.ala.org/VRprograms

https://www.alastore.ala.org/kroskiVRinterview?

The turbulence of the pandemic is reflected in this year’s EIU Global Liveability Index which allows you to compare the challenges to an individual’s lifestyle in 140 cities worldwide. In the 2021 index, a new contender leads the rankings, with six of the top ten cities either in New Zealand or Australia.

Key results from across Europe

  • After being in the top spot since 2018, the Austrian capital, Vienna, has sunk to 12th in the global rankings
  • In contrast, the Swiss cities of Geneva and Zurich maintain spots in the top ten
  • The German cities of Hamburg and Frankfurt were the biggest losers in this year’s index, dropping 34 and 29 places respectively

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