Posted by: bluesyemre | November 25, 2012

32 Library Marketing Resources from 2012 by Ellyssa Kroski

2012 has had a surplus of excellent marketing articles ranging from mobile marketing to ways to leverage social media tools such as Twitter. Here’s an organized roundup of 32 of this year’s marketing articles that librarians will want to read.


  1. Create Your Own Library Social Media Monitoring Dashboard
  2. Stop Branding Your Library!!
  3. 24 Must-Have Social Media Marketing Tools
  4. Marketing Your Library
  5. How to Simplify Your Social Monitoring
  6. 13 Tips to Combine Photos and Social Media for Greater Exposure
  7. 4 Tips For Gamifying Your Marketing Plan
  8. 58 Ways to Create Persuasive Content Your Audience Will Love
  9. 5 Top Google+ Tools and Apps for Marketing Pros
  10. 26 Elements of a Gamification Marketing Strategy
  11. 9 Social Media Marketing Tips From the Pros
  12. 21 Resources for Library Marketing with Social Media
  13. Mobile Marketing With QR Codes and MS Tags
  14. 9 Ways to Integrate Email and Social Media Marketing
  15. 5 Tips for Making Your Brand More Social


  1. 10 Ways to Grow Your Facebook Following
  2. 5 Ways to Increase Your Facebook Engagement
  3. 9 Tips for Running Successful Facebook Contests
  4. Facebook Marketing in 2012: How to Keep Up With Facebook
  5. 9 Essential Facebook Marketing Resources
  6. 11 Inspiring Nonprofit Facebook Timelines
  7. How Facebook Can Help Market Your Library


  1. 10 Ways to Market Your Library With Foursquare
  2. 26 Tips for Success With Location-Based Marketing


  1. 10 Tips for Promoting Your Events With the New LinkedIn Events Tool
  2. 4 Tips for Creating Your LinkedIn Company Page


  1. 5 Ways to Use Pinterest in Your Library
  2. 5 More Ways to Use Pinterest in Your Library
  3. 26 Tips for Using Pinterest for Business


  1. How To: Upgrade Your Nonprofit’s Twitter Profile to the New Design
  2. How to Better Manage Your Twitter Relationships
  3. 5 Twitter Tools to Enhance Your Marketing

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