Posted by: bluesyemre | March 2, 2013

Public Library Marketing: Methods and Best Practices

  • InNovember 2012, Library Journalsurveyed library professionalsfrom471 public librariesto gain insights about how theymarketthemselves,the effectiveness ofthosemarketing initiatives, and the resulting engagement within their communities. The resultsindicate a disconnect between what librarians believe should be happening and whatis actually happening.

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