Posted by: bluesyemre | June 18, 2013

What Publishers Need to Know About Google’s Patented News Article Rankings

  • Google is the publisher’s angel — and its devil. The search engine claims to connect ”1 billion unique users a week to news content,” from 50,000 sources in 30 languages. (By comparison, a large publisher like The New York Times averages about 12 million unique visitors a week.) On the other hand, it also takes a share of the advertising revenue generated by all of that traffic. But no publisher or content producer can afford to ignore how Google ranks the news.

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