Posted by: bluesyemre | April 24, 2015

Like, Link, Share: How cultural institutions are embracing #DigitalTechnology

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How are cultural institutions using digital technologies to further their missions? What can we learn from talking to innovators doing this work? Like, Link, Share is a report and accompanying website released in December 2014, that highlights examples and lessons learned from legacy cultural institutions that are successfully embracing digital media in their work, whether in artistic creation and artistic programs, audience engagement activities, fund development, operations, or in all of these. Our goal is to describe the distinctive leadership and organizational capacities required for pioneering work, and to help trustees, grantmakers, and colleague institutions understand the conditions needed and actions taken for success in our increasingly digital culture. Our website, created as an active gallery examples, is also a rich resource of links to projects, social media sites, research reports, and funding information about the 40 organizations included. This work was commissioned by the Philadelphia-based Wyncote Foundation, and follows the Foundation Center’s important media funding report and its companion digital culture report, Molto + Media, that were published in 2013 in partnership with Media Impact Funders. Wyncote support was key to these prior research projects, reflecting its continuing interest in the health and vitality of nonprofit media. Foundation staff across the U.S., cultural policymakers, journalists, and peers helped identify the 40 field leaders that our report examines and the website includes. During summer 2014, site visits to eight of these organizations were made in order to see the work first hand, talk with organizational leaders, and learn what conditions are fueling their innovations. For other organizations included, we made shorter visits, talked by phone, or learned about their work from public sources.

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