Posted by: bluesyemre | June 18, 2015

How to Survive the Death of the Book by Matt MacInnis


As founder and CEO of Inkling, I’ve spent nearly six years working across the publishing industry at every level. In this three-part series, I’ll share my tech-centric perspective on the industry. This first post addresses the changes I’ve seen in the book market and the key trends driving them. Second, I’ll discuss the challenges I’ve observed while working within publishers at every level. And finally, I’ll recount the strategies I’ve seen some companies employ that seem to be working.

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