The experience stack
Twenty-five years after the introduction of the World Wide Web, the Information Age is coming to an end. Thanks to mobile screens and Internet everywhere, we’re now entering what I call the “Experience Age.”
When was the last time you updated your Facebook status? Maybe you no longer do? It’s been reported that original status updates by Facebook’s 1.6 billion users are down 21 percent.
The status box is an icon of the Information Age, a period dominated by desktop computers and a company’s mission to organize all the world’s information. The icons of the Experience Age look much different, and are born from micro-computers, mobile sensors and high-speed connectivity.
The death of the status box is a small part of a larger shift away from information moving toward experience. What’s driving this shift? In short, the changing context of our online interactions, shaped by our connected devices.