The social and economic impact of technology is widespread and accelerating. The speed and volume of information have increased exponentially. Experts are predicting that 90% of the entire population will be connected to the internet within 10 years. With the internet of things, the digital and physical worlds will soon be merged. These changes herald exciting possibilities. But they also create uncertainty. And our kids are at the centre of this dynamic change. Children are using digital technologies and media at increasingly younger ages and for longer periods of time. They spend an average of seven hours a day in front of screens – from televisions and computers, to mobile phones and various digital devices. This is more than the time children spend with their parents or in school. As such, it can have a significant impact on their health and well-being. What digital content they consume, who they meet online and how much time they spend onscreen – all these factors will greatly influence children’s overall development.