Revealing crucial insights into the changes and developments of behavior for both brands and users, Socialbakers’ State of Social Media Report: The Impact of COVID-19 shows how the marketing landscape has changed due to the worldwide coronavirus pandemic.
The report details key data behind both organic and paid performance, including the evolution of engagement and changes in ad spend and cost per click in global regions as well as industries. Socialbakers data also highlights fan and audience behavior and brand communication about coronavirus during these critical times.
The goal is to help marketers understand what’s happening so that they can weather this current crisis and come out strong on the other side.
State of Social Media Report: The Impact of COVID-19
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